Featured:
Shopify Adds Features to Its Toolkit to Help Small Businesses Grow
The online sales platform is responding to changes in how merchants want to sell, like via NFTs, and how consumers want to shop.
CO— Events
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Strategy
10 Small Business Growth Strategies for 2022
Business leaders and entrepreneurs share their top small business growth strategies for the year ahead.
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Latest—
GOOD COMPANY THE LEAP
LinkedIn’s Global DEI Lead on Crafting Winning Diversity Strategies
The Global VP of Diversity and Belonging shares how the nation’s biggest professional network is working to create access to opportunities for marginalized groups, including small business owners.
GROW CUSTOMERS
D2C Customer Loyalty Program Ideas
Direct-to-consumer brands have the unique advantage of a wealth of customer data that they can use to create a truly valuable loyalty program.
GOOD COMPANY THE LEAP
Shopify Adds Features to Its Toolkit to Help Small Businesses Grow
The online sales platform is responding to changes in how merchants want to sell, like via NFTs, and how consumers want to shop.
GOOD COMPANY THE LEAP
Fossil's VP of DEI Shares 5 Best Practices for Crafting a Diversity Strategy
Sheri Crosby Wheeler, Global VP of DEI, came on board at the Fossil Group last year as Global Vice President of DEI. She’s now working to take the company’s diversity efforts to the next level.
GROW MARKETING
TikTok Dos and Don’ts for Small Businesses
Follow best practices on TikTok to build relationships while avoiding tactics that could harm your brand.
CO— BRANDSTUDIO BETTERMENT
How to Offer a 401(k) as a Small Business
As a small business owner, offering a 401(k) plan to your employees is important to attracting and retaining top talent.
By: CO Staff
GOOD COMPANY LAUNCH PAD
How 3 Brands Turned Pandemic Pivots Into Long-Term Business Gains
Executives from the supermarket, mail-order brand, and startup on monetizing the online grocery boom and consumers’ COVID-sparked food-spending habits to unlock newfound growth.
RUN HUMAN RESOURCES
How to Boost Your Employees' Creativity
In a knowledge economy, workers’ creativity can drive your company’s success. Two experts offer their approaches for fostering creativity and innovation.
RUN HUMAN RESOURCES
Is Your Business Recession Ready?
Track these five key performance indicators to determine if your company is prepared for the next economic downturn.
GROW MARKETING
How to Market Your Business During a Recession
It’s important to continue marketing your business, even during an economic downturn. Learn six strategies for marketing your business during a recession.
