Zarina Yecies

CONTRIBUTOR

About Zarina

Zarina Yecies is a writer, editor, and communications professional covering small business, entrepreneurship, and community-focused stories. She holds a bachelor's degree in Journalism and Media Studies from Rutgers University, with a background in digital media and content creation. Outside of work, she enjoys camping, playing water polo, and finding any excuse to visit the beach.

Latest—

AI Transformation: Why Small Businesses Have the Biggest Advantage in the AI Era

In this edition of "Ask the Board," we feature Paul Cheek, MIT Sloan senior lecturer and author of “No One Works Here,” on the strategic shift small businesses must make to turn AI into a lasting advantage.

5 Networking Tips Every Small Business Owner Needs to Know

Networking expert Basile Lemba shares five practical strategies to help entrepreneurs build stronger professional relationships, attract the right customers, and turn new connections into opportunities.

Glowbar Founder Rachel Liverman on Building and Scaling a Skincare Business

Glowbar Founder Rachel Liverman offers insights on rebuilding a family legacy into her own brand by trusting her instincts through years of rejection and reinvention.

How Kolbe Corp Built a Business Around Instinct

CEO David Kolbe on the instinctive strengths most performance advice overlooks, and what leaders might want to consider instead.

 Feel Good Foods Co-Founder Vanessa Phillips on Turning Passion Into a National Brand

Feel Good Foods Co-Founder Vanessa Phillips offers insights on turning a personal problem into a scalable brand by taking risks and staying obsessed with her vision.

How Small Businesses Can Use AI to Boost Efficiency Without Losing Human Expertise

In this edition of "Ask the Board," we feature Amy Boston, founder of Threology, on the benefits and limitations of AI in HR.

Sista Santa: Holiday Decor Reimagined

Founder Nikkia Henderson launched Sista Santa to offer inflatable holiday figures that center Black women and expand representation in seasonal decor.

Earth’s Groove: How Herbal Experimentation Turned Into a Wellness Brand 

Founder Layla Morgan transformed a personal interest in herbal wellness into a brand built on community, education, and accessible self-care.