Join Women Taking the Lead and Ali Cudby, author of the #1 bestselling book and CEO of Your Iconic Brand, on Tuesday, October 6 at 3pm for a conversation on the key to long-term customer retention.

Every organization has constituent groups they need to retain and engage. You may call them by any number of names. For the purposes of developing long-term relationships, it’s helpful to consider them as customers. When you apply a customer-centric orientation to your environment, you inspire people to feel valued. You boost retention and engagement.

Whether you’re in government relations, for-profit industry, or another sector, you’ll walk away with simple steps you can apply to your work environment immediately.

Women Taking the Lead is sponsored by: The Carlyle Group, American Express, and Raytheon Technologies