DEADLINE EXTENDED:CO—100 applications close August 7

C-Suite to Main Street

Small Business Masterclasses

Building a Loyal Customer Base

Join us on August 27 at noon ET for C‑Suite to Main Street: Building a Loyal Customer Base, featuring Rachel Liverman, Founder and CEO of Glowbar, to explore what it takes to build a loyal customer base.

Since launching Glowbar in 2019, Rachel has grown the company into one of the fastest-growing skincare brands in the country by focusing on convenience, consistency, and customer trust. In this conversation, she'll share how Glowbar turned first-time customers into devoted regulars, and what small business owners can learn about retention, customer experience, and long-term growth.

Meet the Speakers

  • Rachel Liverman

    Founder and CEO
    Glowbar
  • Jeanette Mulvey

    Vice President and Editor-in-Chief
    CO—

What You'll Learn

  • Retention

    Learn how creating a consistent customer experience can strengthen trust and keep customers coming back.

  • Relationship Building

    Discover how Glowbar built a devoted customer following and turned repeat visits into a powerful growth engine.

  • Loyalty

    Explore how Glowbar built a business around repeat visits and recurring customer behaviors rather than one-time interactions.

C-Suite to Main Street | On Demand

Missed any C-Suite to Main Street episodes? Catch up below!

Series Sponsors

H Rblock BA Logo main tagline EDITEDDell stacked blue logoNEW Net Suite logo text A blackWMT Business Wordmark Small VRT RGB

Recaps + Replays

Latest Content