Strategy:
The Benefits of 'Local' Marketing and How It Can Strengthen Your Business Presence
Branding your business as "local" can help you foster deeper relationships with customers and build loyalty among your community.
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Ready. Set. Scale. 2025 Customer Trends Every Small Business Should Know
Small business experts highlight consumer trends that made their impact in 2024 and share insights into the key trends expected to shape 2025.
Budding Entrepreneurs
250+ Business Ideas to Spark Inspiration
Explore opportunity with our collection of 250+ business ideas, crafted to inspire and guide aspiring entrepreneurs.
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Beauty's Go-To Chemist Shares How He Built His Own Blockbuster Brand in BeautyStat
Without a mammoth marketing budget, Ron Robinson’s startup has become a top performer at Ulta Beauty.
Key Solutions Retailers Are Focusing on to Drive Growth This Year
Brands and merchants are heading into the new year worried about prices and making the right decisions about AI adoption.
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BUSINESS FINANCING
Free Grants and Programs for Small Businesses
When you know where to look, help for your small business is there for the taking.
Angel Investors Focus Funding on Women-Owned Businesses
Berry tells CO— that backing startups marks her "second act in life."
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STRATEGY
Business Certifications: Small Business Guide
Obtaining business certifications can give you access to more opportunities. Here are some of those certifications and how to apply.
Tariffs on Imports Rocking Small Businesses as They Scramble to Adapt
Business owners say tariffs will impact their ability to grow and hire and are already making them less profitable.
Goal Setting for Entrepreneurs
In this edition of "Ask the Board," we feature Mary Sirois, Founder of N-2 Water. Sirois discusses how to set realistic goals and benchmarks for your new business.
How to Run Multiple Businesses
In this edition of "Ask the Board," we feature Colleen Jamieson, the founder of two successful yet very different businesses, who shares her secrets to success.
Tips on Targeting High-Profile Customers
In this edition of “Ask the Board,” we feature Gina Kuyers and Margot Adams, Co-founders of Luxeire, a luxury womenswear brand, to discuss how to reach high-profile customers.
How to Avoid Change Fatigue
In this edition of “Ask the Board,” we feature Lauren Buckley, Strategy Principal and Founder of The Hush Collaborative, to share her tips on how entrepreneurs can embrace change.