Jessica Elliott

CONTRIBUTOR

About Jessica

Jessica is a writer and business consultant specializing in tech, marketing, and small business operations. She dives deep into research and trends while writing compelling content that helps business leaders make strategic decisions. Along with writing for CO, she works with brands, such as Investopedia and U.S. News.

Latest—

GROW » MARKETING

How to Use Instagram & TikTok Hashtags to Promote Your Business

Boost brand awareness and expand your reach on social media with these hashtag tips.

GROW » MARKETING

Top Pinterest Tools to Build Engagement

Want to increase saves, clicks, and swipes on Pinterest? Add these apps, tools, and plug-ins to boost interactions.

GROW » MARKETING

Top Instagram Features to Boost Engagement

Want your fans to interact with your content on Instagram? Use these tools to engage your followers.

GROW » MARKETING

5 TikTok Features That Boost Engagement

Amplify your brand and build a following with these TikTok engagement features.

RUN » FINANCE

5 Costs E-Commerce Businesses Often Overlook

Don’t get caught off-guard by hidden or unexpected expenses. Factor these costs into your budget.

RUN » FINANCE

Small Business KPIs: What Are the Numbers That Matter?

There are several different key performance indicators (KPIs) businesses can monitor when working to attain certain goals. Here's a breakdown to help you decide what to track.

GROW » THRIVE

What Traits Do Successful Entrepreneurs Have in Common?

Do specific characteristics improve business outcomes? Here's a roundup of the research behind entrepreneurial success.

START » STRATEGY

Small Business Month Events to Register for Now

Focus on your business by participating in virtual workshops and webinars in May.

RUN » TECHNOLOGY

Inventory Management Processes for Small Business

Do you want to track your inventory more effectively? Here are five stock management techniques.

START » STRATEGY

Small Business Month: 10 Things to Do Now to Grow Your Company

Want to scale your business? Achieve your goals with these core growth strategies and activities.