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How Businesses Leverage Nostalgia to Win Over New Customers
Products and memories from the past are a powerful way to reach today’s young consumers.
How is Walmart Helping Small Businesses Scale
The giant retailer is expanding its Walmart Marketplace platform to attract more third-party sellers, which are helping to boost its online business.
How Verizon Business Is Fostering Opportunities for Hispanic SMBs
Chief Revenue Officer Aparna Khurjekar shares how the communication-tech giant is supporting one of the fastest-growing small business cohorts with education and grants.
How Retailer J. Jill Is Leveraging the 40-Plus Women’s Market
The clothing brand has expanded its sizes, created a premium collection, and added more work outfit options in response to customer feedback.
How Walmart Is Building a New Shopping Channel for Small Businesses
Walmart Business General Manager and SVP Ashley Hubka on the retailer’s plan to become a one-stop shop for business customers.
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How Apple Is Providing Small Businesses With Tools to Connect & Scale
Vice President Susan Prescott on how the tech giant is seeking to make life easier for small business owners.
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How Startup Back to the Roots Monetized the Gardening Boom
Nikhil Arora, Co-founder of the organic seed and gardening kit company, on his company’s rise from a nascent startup to garnering over $100 million in retail sales.
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Macy’s Is Investing Millions to Nurture Diverse Entrepreneurs
Matt Bergantino shares how the department store chain is offering underrepresented businesses access to funding, mentorship, and the opportunity to be a supplier to national retailers.
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GoodwillFinds: 121-Year-Old Resale Business Expands Its Online Reach
Matthew Kaness shares how he’s building a new e-commerce identity for one of the oldest names in secondhand shopping.
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Paperless Post CEO on Tapping New Tech to Reach Customers
CEO shares how the brand used pandemic down time to boost innovation, reimagine its future, and generate ‘tremendous growth.’