Emily Heaslip

CONTRIBUTOR

About Emily

Emily is a versatile freelance copywriter who writes for brands and agencies in tech, finance, and fashion. She is currently based in Cape Town and spends her free time running around Table Mountain.

Latest—
START » STARTUP

How to Start a Contracting Business

Construction contracting businesses often have higher barriers to overcome when starting out. From licensing requirements to marketing strategies, here are some tips to help you get started.

START » STRATEGY

Successful U.S. Manufacturing Businesses

Many companies continue to make popular products in the United States, including bicycles, clothing, and kitchen tools. Here are some you should know.

What Is a Credit Card Authorization, and Who Needs a Form?

If your business accepts large or recurring payments, a credit card authorization form can prevent fraud and chargebacks. Learn how the authorization process protects cardholders and merchants.

START » STRATEGY

What Is Business Development (Biz Dev)?

Business development, also known as biz dev, encapsulates a combination of sales, marketing, and networking activities that add value to your brand.

RUN » BUSINESS FINANCING

Secured Business Loans: The Pros and Cons

Secured business loans require collateral, such as a valuable business or personal asset. Here are the pros and cons of each loan type.

RUN » HUMAN RESOURCES

Does Your Small Business Need an HR Department?

Once you grow to a certain size, it makes sense to outsource parts of your human resources or to hire a full-time HR generalist to help manage this business function.

RUN » FINANCE

What Is a Business Valuation, and How Do You Calculate It?

There are multiple ways to determine the economic value of your business, with different calculations that can be used for different purposes.

START » STARTUP

Steps to Starting a New Business

Launching a new business is a labor of love. This guide will help you think through all that needs to happen before you make your first sale, plus the 90 days after you open.

START » STARTUP

Guide to Sole Proprietorships

A sole proprietorship is the most common U.S. legal business structure, with minimal startup costs and various tax perks.

A Comprehensive Guide to AI Training for Every Small Business Need

Learn how to build practical AI skills across your business—from leadership and strategy to marketing and human resources—with these resources designed for small business success.