Deborah Lynn Blumberg

CONTRIBUTOR

About Deborah Lynn

Deborah Lynn Blumberg is a freelance writer and content marketer specializing in business and finance and health and wellness. She got her start at The Wall Street Journal, reporting on financial markets during the height of the credit crisis. From there, she worked in marketing and communications at J.P. Morgan. Now, she tells the stories of the people and companies changing our world for the better. Clients and publications include: The Washington Post, The Houston Chronicle, The New York Times T Brand Studio, J.P. Morgan, Mastercard, Stanford University, AAA, and the American Heart Association. She’s also working on her first book about how her great grandparents helped save a group of refugees from the Holocaust alongside a world leader, and building a collection of memorabilia from the New York City department store her family used to own: Gertz.

Latest—

How 3 Startups Landed Funding Windfalls 

The founders of the companies behind AI-enhanced personal assistant Duckbill, Harbor baby monitors, and the OneRail last-mile delivery service share strategies that helped them secure funding that’s helping grow their businesses today.

How Manischewitz’s Rebrand Targets ‘Culturally Curious’ Younger Customers

The 133-year-old company has embarked on a major rebrand that includes modernized marketing and packaging, and an ambitious roster of new products that expands its reach beyond the kosher food aisle.

How a Nature-Based End-of-Life Startup Is Innovating in the Deathcare Industry

Better Place Forests offers an alternative to traditional cemetery burial, which Americans are increasingly demanding, and is growing via content, key partnerships, and by building a complete set of end-of-life solutions.

FarmboxRx Delivers Fresh Food and a Customer Connection for Its Health Insurance Clients

Through her food-as-engagement company, Founder Ashley Tyrner-Dolce is getting fresh produce to people without local access.

How A Massive Social Media Following Helped Flo-Magic’s Toy Creator Break Into Big Retail

Founder Justin Flom went from magic shows to YouTube to 2,000 Walmart stores. He’s hoping his 24 billion YouTube views bring in buyers for Flo-Magic, his airbrush kit for kids.

3 Entrepreneurs on Building Million-Dollar Businesses

Entrepreneurs who've crossed the million dollar sales mark share tips on how they beat the odds.

How Whimstay Helps Property Owners Maximize Profits and Customers Travel at a Discount With Its Niche Online Marketplace

The travel startup partners with professional property managers and big brands like Wyndham to offer exclusive discounts on unrented vacation rentals, filling a gap left by booking platforms like Airbnb.

How Blender Bites Broke Into Grocers Like Walmart and Albertsons as It Meets the Growing Demand for Plant-Based Breakfasts

Chelsie Hodge wanted to simplify the smoothie-making process while making healthy, nutrient-dense smoothies accessible to everyone.

The Opportunities (and Challenges) Weight-Loss Drugs Hold for Brands Selling Everything From Food and Fitness to Fashion

Brands from Noom to Nestlé lean into shifting consumer habits with rollouts like curated fitness programs and smaller-sized meals, as peoples’ use of GLP-1 weight loss drugs takes off.

3 Businesses Get Creative to Counter Mounting Customer Acquisition Obstacles — And Win

From votive candle holder makers to online auction sites, an increasing number of companies are landing on new tactics to get customers interested in—and committed to—their brand.