CO—100 - 2025|Culture Champions
Walkabout Outfitter
Walkabout Outfitter is a woman-owned, veteran-operated outdoor clothing and gear retailer with six locations across Virginia, including Richmond, Roanoke, Williamsburg, and more. Since 2005, Walkabout has been “encouraging happiness” through expert customer service, high-quality outdoor brands, and a deep commitment to community. Their curated selection includes performance apparel, hiking boots, backpacks, camping and travel gear, pet accessories, and more—catering to everyone from Appalachian Trail thru-hikers to brewery-hoppers and dog-walkers. With a welcoming, un-intimidating atmosphere and a staff known for their passion and knowledge, Walkabout offers a personalized shopping experience rooted in connection. The company actively supports local nonprofits, schools, trail organizations, and small businesses, hosting events and free clinics that foster community and outdoor confidence. Whether you're an experienced adventurer or a casual explorer, Walkabout Outfitter is your go-to hub for gear, guidance, and genuine hospitality.
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Notable Facts
2025 Honoree in Culture Champions
Walkabout Outfitter has been named a Culture Champion. This category celebrates businesses that have cultivated a vibrant and rewarding company culture, drawing in and retaining dedicated employees who drive the company's success. Through hard work, dedication, and a shared commitment to goals, these businesses have created a thriving and profitable enterprise, with a spotlight on the power of unity and shared purpose that showcases the pivotal role of culture in fostering a motivated and successful workforce. The CO—100 is the annual list of the 100 best and brightest small and mid-sized businesses in America.
Overview–
Walkabout Outfitter Overview
Leadership
CEO
Suzanne Mayerchak
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Business Size
Staff Size
50-99 employees
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