2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Latest—

Understanding First-Party Data and How It Works

First-party data is more accurate, trustworthy, and has a higher return on investment (ROI) than other data types.

How AI Can Help With Price Optimization

Price optimization helps businesses establish how much to charge for their products and services. Here’s how AI can help improve the process.

How to Use Marketing Automation to Grow Your Small Business

Marketing automation can help your marketing team work more productively and collaborate with sales to drive growth.

What Is Third-Party Data?

Third-party data is more comprehensive than other data types and can help you identify new audiences.

Emerging Tech Tools for Small Businesses

From social media management to client payment solutions, these five promising tech tools will help streamline your business processes.

What Are Marketing Automation Tools?

Marketing automation tools help your business reach customers faster and easier, taking on the routine tasks that often eat into your workday.

Ready. Set. Scale. Small Business Day

In this special Ready. Set. Scale. event, small business experts and leaders share insights on the economy, marketing and growth trends, AI, and more.

Small Businesses Nurturing New and Expectant Moms

Motherhood is a blessing, but it isn’t always easy. These five small businesses are committed to changing that.

How to Use AI to Find the Best Employees

Many small businesses are already using artificial intelligence to source, screen, and onboard new hires. Here’s how.

How to Make Employees Feel Like Family

In this edition of “Ask the Board,” we asked Témoc Morfin, the Founder and CEO of Cilantro Taco Grill, how business owners can make their employees feel like family members.