The Practical Playbook for Small Business Owners
Insights and guidance to help small businesses navigate today’s biggest challenges.
Tools and Insights to Help Grow Your Business
Running a small business comes with opportunities and challenges, especially when you’re working to stand out, bring in new customers, and grow your revenue. This hub was built specifically for small business owners like you, bringing together smart strategies and practical resources to support your success. Explore ideas, tips, and solutions designed to help you work smarter, connect with customers, and unlock new opportunities for growth.
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Social Media’s Growing Impact on Small Businesses
Data from the American Express Small Business Survey highlights how social media helps small businesses grow revenue, reach new customers—especially Millennials and Gen Z—and stay deeply connected to their communities.
98%
of small business owners now market their business through social channels, and 99% of those who do say it has positively impacted their revenue over the past year.
81%
of Millennials and Gen Z discovered a new small, independently owned business through social media in the past year
76%
of consumers agree that small businesses are essential to their community
View the Survey Results
Make AI Work for Your Business
