Barbara Thau

About Barbara

Barbara is a longtime business reporter and editor specializing in the retail and consumer sectors, whose coverage includes fashion, food, beauty, technology and more. Her coverage at consumer publications like Forbes, CNBC and AOL.com and trade outlets such as Home Furnishings News ranges from market trend analysis features to CEO profiles of the nation’s biggest public companies, as well as buzzy new disruptors. Thau aims for CO—'s features to demystify the business landscape for the business community, with exclusive stories that keep readers ahead of the trends, identify emerging opportunities and offer actionable insights for growth.

Latest—

Yuka Founder on Building a Leading Health App With No Marketing Strategy

Co-founder Julie Chapon shares how the consumer products ratings app amassed 73 million users with an independent, ad-free business model that taps into consumers’ heightened demand for brand transparency.

How Pharmacist-Founded Auro Wellness Reached $4 Million in 4 Years

As beauty consumers increasingly seek out brands backed by licensed medical professionals, the skincare and supplement startup is tapping into the heightened post-pandemic pursuit of holistic health solutions.