Samantha Friedlander

CONTRIBUTOR

About Samantha

Samantha Friedlander is a freelance writer and editor. At Franklin & Marshall College, she studied English: Creative Writing and Psychology. While in college, she studied abroad in Bath, England and dreams about going back there one day.

Latest—

GROW » MARKETING

10 Popular Swag Items to Give Out at Events

From apparel to office supplies to tech gear, there are countless options for branded “swag” items you can hand out at a business event.

GROW » MARKETING

How to Use Branded Products for Marketing Campaigns

Find out how you market your business with company-branded products and learn what the most popular types of branded products are.

RUN » FINANCE

How Can Your Friends and Family Support Your Small Business?

Family, friends, and other loved ones can be a lifeline of support for entrepreneurs, especially during uncertain times.

START » STRATEGY

How a Business Accelerator Can Help Your Startup

Learn more about business accelerators and how they can help your business.

RUN » FINANCE

How to Find Seed Funding for Your Startup

Learn more about seed funding and how it can benefit your growing business.

GROW » MARKETING

What Is ‘Customer Stickiness’ and How Can it Benefit Your Business?

You may have heard brands described as “sticky,” but what does that really mean? Here’s what customer stickiness is and how it impacts retention.

GOOD COMPANY » GROWTH STUDIO

Building Brand Awareness for Your Small Business

The founder of Footnanny — a foot care line endorsed by Oprah — gained national press coverage and brand awareness through persistent efforts.

START » STRATEGY

How to Become a Certified Sustainable Business

Find out what it means to be a certified sustainable business and how your business can become one.

START » STARTUP

How to Use E-Commerce for Service Businesses

Here’s how best to accept online payments for services via e-commerce.

GOOD COMPANY » GROWTH STUDIO

Content Marketing Best Practices for Businesses

To help small business owners better understand content marketing, we've rounded up some of the best recent articles on the topic from Entrepreneur.com contributors.