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SALES
How to Boost Sales on a Tight Budget
Small business owners don’t have the luxury of a limitless sales budget and often have to think creatively to increase sales. Here are 6 budget-friendly ideas.
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STRATEGY
Coworking Space vs. Traditional Office Space
Need a space for your small business? Here’s how to decide between a coworking space and a traditional office.
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MARKETING
What Is User-Generated Content?
Incorporating user-generated content is a great way to ensure that you are reaching and resonating with your target audience.
GROW
MARKETING
What Is Inbound Marketing?
Inbound marketing is a strategy that attracts ideal consumers to a product or service by creating content tailored to their needs.
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TECHNOLOGY
What's a Dedicated Server?
A dedicated server is a type of web hosting in which a client has the exclusive use of an entire server.
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HUMAN RESOURCES
Why Small Businesses Should Hire Veterans
Military veterans have valuable transferable skills that make them excellent employees. Here's why every small business owner should consider hiring veterans.
GROW
MARKETING
What Is a Content Distribution Platform?
If your business does content marketing, you need to choose the right content distribution platforms to reach your target audience.
GROW
MARKETING
What Is Native Content?
Native content is any type of brand-sponsored content that is commissioned or paid to look and feel like a natural piece of the publisher’s website.
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STRATEGY
What Is Business Development?
Business development is essential for any small business, but it can be challenging. Here are the steps you need to take to get the most out of your 'biz dev' efforts.
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HUMAN RESOURCES
How Small Businesses Hire Veterans
Veterans are highly sought-after employees, but many small businesses have difficulty finding information on hiring them. Here’s all the information you need to hire veterans and their spouses.