Jamie Johnson

CONTRIBUTOR

About Jamie

Jamie Johnson is a Kansas City-based freelance writer who specializes in writing about small business and finance. In additional to writing for CO, she currently writes for clients like Business.com, Quicken Loans, and Business Insider.

Latest—
START » BUSINESS IDEAS

How to Start a Vending Machine Business

If you’re looking for a versatile business model, you might consider starting a vending machine business. Here are the five steps you need to take.

START » STRATEGY

Sole Proprietorship vs. Incorporation: What’s the Difference?

Are you deciding between setting up your new business as a sole proprietorship or incorporating it as an S corp or C corp? Learn the pros and cons of both and how to know which fits you best.

GROW » MARKETING

How to Create a Successful Direct Mail Campaign

Direct mail may feel like an outdated marketing strategy, but it’s still surprisingly effective. Learn five crucial steps to setting up a direct mail campaign that works.

GROW » MARKETING

When and How to Start Marketing a Seasonal Business

There are many advantages to owning a seasonal business, but the dips in revenue aren’t one of them. Learn how to utilize the off-seasons and continue marketing your seasonal business.

GROW » MARKETING

Twitter Analysis: How to Measure Success With Metrics

Twitter can help you grow your business and reach new potential customers. To maximize your chances of success, you’ll want to track these important metrics.

GROW » MARKETING

LinkedIn: Understanding Social Media Stats and How to Measure Success

Success on LinkedIn comes from connecting with the right audience, which is why it’s important to track your metrics. Here are six ways to measure your success on LinkedIn.

GROW » MARKETING

Updating Your Marketing in 2021: Simple Steps to Take Now

The new year is an excellent time to reevaluate your marketing strategies and make some changes. If you’re not sure where to start, these 10 simple steps can help.

RUN » TECHNOLOGY

Inventory Management Terms and Definitions

The right inventory management strategy can make your business more efficient and can even help you save money. To get started, here are six inventory management terms you’ll want to know. 

GROW » CUSTOMERS

Customer Traction: 5 Steps to Customer Growth

If you’re in the early stages of building a business, you need to focus on customer traction. Learn what customer traction is and five steps to make it happen.

RUN » BUSINESS FINANCING

Private Equity vs. Venture Capital: What’s the Difference?

If you’re looking for investors, you’ve probably heard of private equity and venture capital. But what’s the difference and which option should you pursue?