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Jessica Elliott

CONTRIBUTOR

About Jessica

Jessica is a writer and business consultant specializing in tech, marketing, and small business operations. She dives deep into research and trends while writing compelling content that helps business leaders make strategic decisions. Along with writing for CO, she works with brands, such as Investopedia and U.S. News.

Latest—
RUN » FINANCE

5 Costs E-Commerce Businesses Often Overlook
Don’t get caught off-guard by hidden or unexpected expenses. Factor these costs into your budget.
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RUN » FINANCE

Small Business KPIs: What Are the Numbers That Matter?
There are several different key performance indicators (KPIs) businesses can monitor when working to attain certain goals. Here's a breakdown to help you decide what to track.
READ
GROW » THRIVE

What Traits Do Successful Entrepreneurs Have in Common?
Do specific characteristics improve business outcomes? Here's a roundup of the research behind entrepreneurial success.
READ
RUN » TECHNOLOGY

Inventory Management Processes for Small Business
Do you want to track your inventory more effectively? Here are five stock management techniques.
READ
RUN » TECHNOLOGY

What is a Beta Tester?
Improve your chance of success by getting feedback on your business idea or product. Here's how to start.
READ
RUN » FINANCE

Business Expenses You Can Cut to Save Money
Use these tips to trim your budget and improve your cash flow.
READ
GROW » CUSTOMERS

How to Handle Customer Refunds at Your Business
Use these tips to develop an effective customer return management process.
READ
GROW » MARKETING

How to Create a Focus Group to Obtain Business Feedback
Here’s how to use a focus group to learn how people perceive your brand, product or service.
READ
GROW » SALES

8 Qualities That Make a Great Salesperson
What skills should your sales team adopt? Explore the top characteristics of successful sales reps.
READ
GROW » SALES

How to Set Sales Goals for Your Business
Go beyond quotas by setting sales goals that are realistic yet challenging. Here’s how to develop objectives for your sales team.
READ