Julianna Lopez

CONTRIBUTOR

About Julianna

Julianna Lopez is a freelance writer, editor, and social media marketer. She loves all things New York, books, movies, and theater.

Latest—

The Business Owner’s Guide to Resale Certificates

Properly filing for and effectively utilizing resale certificates can help your business save significant upfront costs. Here’s what you need to know.

Quiz: Who Said These 10 Famous Entrepreneur Quotes?

How well do you know your famous entrepreneur quotes? Test your knowledge.

How Small Businesses Can Grow With the App-Based Economy

Small businesses can tap into app-based platforms like DoorDash, Uber, and Instacart to reach new customers, scale their operations, and thrive in a flexible economy.

GROW » MARKETING

How ‘Customer Stickiness’ Can Benefit Your Business

You may have heard brands described as “sticky,” but what does that really mean? Here’s what customer stickiness is and how it impacts retention.

Email Marketing Compliance Best Practices

Understanding the rules and following email marketing best practices is key to ensuring your commercial messages comply with regulations.

GROW » SALES

The Difference Between Sales and Marketing (and How They Work Together)

Discover the difference between what sales and marketing teams do, and how managers can differentiate them to achieve business goals.

What Is Alternative Lending for Small Businesses?

Obtaining funding for your small business via traditional avenues can be challenging. Alternative funding options can provide flexible, fast options for SMBs.

GROW » THRIVE

Leadership Training Programs for Managers

Whether you are new to your role or an established leader, here are ten leadership training programs for managers.

GROW » THRIVE

20 Books for Entrepreneurs in 2025

Entrepreneurs at any stage can read these books to grow and find success in their businesses in 2025.

How to Calculate Year-End Bonuses for SMB Employees

Review your options for awarding year-end bonuses to your SMB workforce without breaking the bank.