Katarina Betterton

CONTRIBUTOR

About Katarina

Katarina Betterton is an SEO writer and digital marketing coordinator. She loves to read and write and is a regular columnist for two online publications. She graduated from Rowan University with degrees in PR, Advertising, and New Media. If she’s not reading, writing, or spending time with her husband and two dogs, Katarina’s probably attempting to cook, learning a new language, or gardening very poorly.

Latest—

GOOD COMPANY » GROWTH STUDIO

5 Ways To Leverage Your Passion In Business

Passion can lead business owners to accomplish many lofty goals. Read five ways business owners have let passion lead and found business success for it.

RUN » HUMAN RESOURCES

Small Business Employee Vaccine Mandates

Businesses mandating employee vaccinations have several considerations to think about. Our guide shares options and real examples.

EVENTS » ROADMAP FOR REBUILDING

CO— Roadmap for Rebuilding: Perfecting Your Social Media Strategy

Four experts from different industries share how they’ve found social media success and the strategies they used.

START » STRATEGY

What to Consider When Choosing a 3PL Partner

Thinking of hiring a third-party logistics partner? Here’s how to choose the right one for your business.

EVENTS » ROADMAP FOR REBUILDING

CO— Roadmap for Rebuilding: Scaling a Business

Learning best practices to scale your business is an important lesson of entrepreneurship. Four experts share their tips and strategies for healthy scaling.

RUN » HUMAN RESOURCES

How to Hire Teenage Workers This Summer

Hiring teen workers is mutually beneficial for your business and to the teens you hire for many reasons.

GOOD COMPANY » GROWTH STUDIO

How Small Businesses Can Thrive With a Growth Mindset

Grow with Google Digital Coach Krystal Hardy Allen explains how embracing growth and digital tools can help businesses soar.

START » STARTUP

Business Ideas: Businesses to Start During a Pandemic

The current pandemic has opened up the door for new and expanded business opportunities as consumers adapt to post-COVID life.

START » STARTUP

How to Apply for a Small Business Loan

Startups and small business owners usually need financing to get going. Here are six types of financing options and how to apply for a loan.

RUN » HUMAN RESOURCES

What to Consider When Hiring a Translation Service

If your business is looking to hire a translation service, make sure you get answers to questions in these six important categories.