Nicole Fallon

CONTRIBUTOR

About Nicole

Nicole Fallon is a writer, editor, and marketer with over a decade of experience covering small business topics. Nicole holds a Media & Communications degree from New York University and has worked as a journalist and editor for sites like Business News Daily and Business.com. She is also the co-founder and CEO of content marketing agency Lightning Media Partners.

Latest—

How Small Businesses Can Prepare for 2026 Economic Trends and Policies

From tariffs and tax changes to hiring, AI, and insurance costs, U.S. Chamber of Commerce Chief Policy Officer Neil Bradley shares what small businesses need to know heading into 2026.

RUN » HUMAN RESOURCES

A Comprehensive Guide to Conducting Employee Reviews

Lead effective employee reviews that foster growth, strengthen communication, and drive better performance across your team.

5 Key Takeaways from the 2025 CO— 100 Small Business Forum

From using AI with purpose to building lasting community impact, here are five actionable insights for today’s entrepreneurs from the 2025 CO—100 Small Business Forum.

CO—100 Small Business Forum: How Tech Is Leveling the Playing Field for SMBs

At the 2025 CO—100 Small Business Forum, Intel and Coinbase leaders shared how AI and cryptocurrency are transforming the way small businesses market, manage payments, and scale globally.

Meet ProsperityEHR: 2025 CO—100 Top Tech Innovators Honoree

Clinician-centered tech company ProsperityEHR is transforming behavioral health care with its intuitive EHR platform, earning it the Top Honoree title in the 2025 CO—100 Tech Innovators category.

Meet Dynamic Automotive: 2025 CO—100 Top Business and Top Enduring Businesses Honoree

Dynamic Automotive was recognized as the 2025 CO—100 Top Honoree in the Enduring Businesses category and also earned the title of CO—100 Top Business of 2025. Learn more about how their focus on employee success, customer satisfaction, and long-term growth has helped them thrive through 30 years in business.

Quiz: Small Business Social Media Strategy

How does your small business's social media strategy stack up? Take this quiz to test your knowledge of social media basics.

How PopUp Bagels Disrupted the $3B US Bagel Market

PopUp Bagels founder Adam Goldberg shares how a focus on quality and embracing customer behavior helped his pandemic side hustle become a breakout national brand.

How to Market Your Small Business

Learn how to create a marketing plan, choose the right channels, track ROI, and grow your business with proven strategies and tools.

Small Business Day 2025: Small Business Update

During Small Business Day 2025, Neil Bradley of the U.S. Chamber of Commerce discusses how issues like tariffs, the economy, and immigration are impacting small businesses.