Nicole Fallon

CONTRIBUTOR

About Nicole

Nicole Fallon is a writer, editor, and marketer with over a decade of experience covering small business topics. Nicole holds a Media & Communications degree from New York University and has worked as a journalist and editor for sites like Business News Daily and Business.com. She is also the co-founder and CEO of content marketing agency Lightning Media Partners.

Latest—
EVENTS » START. RUN. GROW.

Start. Run. Grow. Navigating Shifting Business Trends

As small businesses contend with economic uncertainty and hiring challenges, here’s how they can build an effective and efficient hybrid work strategy.

GOOD COMPANY » GROWTH STUDIO

How to Build a Stronger Entrepreneurial Ecosystem for Women

Women are increasingly starting their own businesses, but they need greater access to resources and support to thrive.

EVENTS » START. RUN. GROW.

Start. Run. Grow. Creating a New Business

One of the first things you'll need to do as a new startup is develop a solid business plan. Here's how new and experienced business owners have navigated the journey.

GROW » MARKETING

The Top 5 Social Media Influencers by Industry

Considering an influencer marketing campaign? Here are the top five social media influencers in nine different categories in 2023.

GOOD COMPANY » GROWTH STUDIO

How Cart Safe Launched and Grew During COVID-19

Launching a product mid-pandemic can be difficult, but Cart Safe found success by making smart business investments.

GOOD COMPANY » GROWTH STUDIO

Growing Your Side Hustle Into a Business

The best articles from our content partner, Entrepreneur.com. This week, contributors discuss strategies for expanding a side hustle or hobby business into your full-time career.

RUN » HUMAN RESOURCES

How to Create a Positive Hybrid Office Culture

As companies begin to transition to hybrid work models, here’s how to create a positive culture for your team.

GOOD COMPANY » GROWTH STUDIO

Boutique CBD Provider Offers Tips for Aspiring Entrepreneurs

Cure Crate CEO Alexandra Mulconnery advises fellow business owners not to get hung up on perfection and just trust themselves.

GROW » MARKETING

How to Promote a Minority-Owned Business

Here are seven ways minority-owned businesses can get more market exposure and reach a larger audience.

CO— BRANDSTUDIO » FIVERR

How to Find and Hire Talented Freelancers at Your Business

In today’s remote business world, freelancers are more important than ever. Here’s how to boost your team with temporary talent.