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MARKETING
What Is Branding? | How to Brand Your Business
As a small business, you need to create and promote a consistent brand to your customers. Follow these tips to get your branding right.
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BUSINESS IDEAS
Emerging Business Ideas
These 10 business ideas based on recent trends provide the greatest opportunity for entrepreneurs over the next few years.
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STRATEGY
5 Emerging Business Trends
From personalizing the customer experience to the incorporation of artificial intelligence, here are the top five trends businesses of all sizes should know about.
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SALES
LinkedIn Sales Navigator Tips
LinkedIn’s Sales Navigator provides sales teams with the tools and features they need to find prospects and share content with customers.
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BUSINESS FINANCING
What Are the Typical Rounds of Raising Capital?
If you want to raise capital for your startup, you should be familiar with the different rounds of funding that are possible.
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SALES
Tips for Generating Sales Leads
Every business needs a strategy for finding and nurturing sales leads. Here are six ways to find new potential customers.
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HUMAN RESOURCES
Employee Background Check Tips
Before you invest in hiring an employee, make sure you run a thorough background check to ensure they’re the right fit for your company.
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SALES
6 Alternative to Sales Navigator
Sales Navigator may be one of the best-known sales tools, but there are plenty of other options for businesses that want to expand their reach even further.
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SALES
Understanding the Lead Process and the Sales Process
The lead process and the sales process are two similar but distinct activities that work together to generate sales for your business.
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STARTUP
How to Choose a Coworking Space
A coworking space can be a great stepping stone or alternative to a traditional private office. Here’s how to choose one that suits your needs.