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Certifying Your Business

A certification from a well-known organization can give your business access to exclusive opportunities. If your business meets certain criteria, here are some resources for getting certified.

Diverse Business Certifications

Many certifying bodies exist to help businesses owned by women, minorities, veterans, and other underserved groups get a leg up. Learn more about these special certifications and how companies can better support diversity, equity, and inclusion in their local business communities.

Latest—

PuffCuff Founder on Winning Over Big Retailers With Hair-Raising Innovation That Fills an Unmet Need

Ceata E. Lash’s transition from relaxed to natural hair sparked the creation of a hair clamp for textured locks. She’s sold more than 760,000 since 2013, cracking Sally Beauty to Walmart.com.

Smart Strategies for Learning From Mistakes

Approach defeat with a fresh mindset and overcome preconceptions holding you back. Here’s how to use mistakes as a learning experience.

Text Message Marketing Tools for Small Business

These nine text message marketing tools will help you create personalized messages for your customers and audience.

5 Ways to Build Community Around Your Local Retail Business

A new report from wholesale marketplace Faire says Americans will spend more to support local retailers. Here’s how to lean into this trend and boost business.

How ‘Retail Concierges’ (Both Digital and Human) Are Poised to Disrupt the Shopping Experience

AI-powered virtual sales assistants and improved tools for store employees will anticipate shoppers’ needs and provide VIP-level service at scale.

What Are APIs and How Do They Work?

Every business can benefit from understanding APIs and how they work. Here’s what you need to know.

Background Music Services for Small Businesses

Set the right tone with licensed music from these background music services.

The Best Apps for On-the-Go Entrepreneurs

Manage customer relationships, keep organized, and stay on top of finances with these apps for small business owners.

Best Employee Communication Tools

These six digital tools can improve productivity and communication at work.

How to Identify if You’re Too Comfortable in Your Business

In this edition of “Ask the Board,” we asked Michael Browning, CEO of Unleashed Brands, to share his best advice on how to determine if you’re too comfortable in your business.