Emily Heaslip

CONTRIBUTOR

About Emily

Emily is a versatile freelance copywriter who writes for brands and agencies in tech, finance, and fashion. She is currently based in Cape Town and spends her free time running around Table Mountain.

Latest—
RUN » HUMAN RESOURCES

Big Hiring Trends for 2025

AI, skills hiring, and employee value propositions are all key hiring trends to know in 2025.

RUN » FINANCE

How to Collect Accounts Receivable

Business owners often struggle to receive payment on time (or at all). Here are some strategies to implement to improve your accounts receivable results.

RUN » FINANCE

What Is Cost of Goods Sold?

This important metric can be tricky to calculate, but it is crucial to growing your business sustainably.

RUN » FINANCE

What Is a Business Valuation, and How Do You Calculate It?

There are multiple ways to determine the economic value of your business, with different calculations that can be used for different purposes.

Personality Traits Customers Love

As you hire and promote employees, look for these personality traits to infuse your brand with characteristics that customers love.

Personality Traits Employees Love

The personality traits employees like to see in their leaders may differ from those of your executive-level team values. Here are five core personality traits that employees love.

RUN » HUMAN RESOURCES

How to Hire for Soft Skills

Rapidly changing technology and the need to constantly adapt your business practices means that hiring for soft skills is more important than ever.

START » STARTUP

How to Start a Contracting Business

Construction contracting businesses often have higher barriers to overcome when starting out. From licensing requirements to marketing strategies, here are some tips to help you get started.

RUN » FINANCE

What Is a Flow-Through Entity?

Flow-through (or pass-through) entities enable business owners to avoid double taxation.

RUN » FINANCE

How to Write an Investor Agreement

Are you in need of working capital? Taking on investors can solve cash flow issues and free up resources.