Emily Heaslip

CONTRIBUTOR

About Emily

Emily is a versatile freelance copywriter who writes for brands and agencies in tech, finance, and fashion. She is currently based in Cape Town and spends her free time running around Table Mountain.

Latest—
GROW » SALES

4 Tips for Building a B2B Sales Strategy

B2B sales have changed dramatically in the past few years, and your strategy should adjust to the new market paradigm.

GROW » MARKETING

5 Smart Ways to Market B2B Businesses

B2B marketing has evolved to use B2C communication channels with results-oriented, user-verified messaging.

GROW » MARKETING

How to Host a Hybrid Event

Hybrid events offer the best of both worlds, but can be a mammoth undertaking to plan. Make sure you find the right platform and plan ahead of time.

START » STRATEGY

Types of Pricing Models and What They Mean

From flat-rate pricing to a per-user charge, there are many ways to price your product or service to find the best value for your customers and your business.

START » STRATEGY

Returning to Live Events: How to Get Started Planning One

Live events are back in demand, but they look a little different than pre-pandemic, in-person gatherings.

RUN » HUMAN RESOURCES

10 Apps for Managing Remote Teams

Manage remote workers with these scheduling, collaboration, and time-tracking tools.

GROW » MARKETING

Easy-to-Use Video Editing Software for Small Businesses

These intuitive video editing tools can help you take your video content to the next level.

GROW » SALES

What Is the Difference Between Sales and Marketing Teams?

Sales and marketing serve different purposes, and knowing how they differ can help you determine whether your business needs one, the other or both.

GROW » SALES

Inexpensive Sales Strategies for Startups

These sales strategies focus on building long-term customer value for your startup from day one.

GROW » MARKETING

Inexpensive Marketing Strategies for Startups

Keep marketing costs down by getting targeting your efforts, re-using your content and taking advantage of technology to automate and promote your business.