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START
STRATEGY
What Is Business Development (Biz Dev)?
Business development, also known as biz dev, encapsulates a combination of sales, marketing, and networking activities that add value to your brand.
RUN
HUMAN RESOURCES
Does Your Small Business Need an HR Department?
Once you grow to a certain size, it makes sense to outsource parts of your human resources or to hire a full-time HR generalist to help manage this business function.
START
STARTUP
Steps to Starting a New Business
Launching a new business is a labor of love. This guide will help you think through all that needs to happen before you make your first sale, plus the 90 days after you open.
RUN
FINANCE
What Is a Business Valuation, and How Do You Calculate It?
There are multiple ways to determine the economic value of your business, with different calculations that can be used for different purposes.
START
STARTUP
Guide to Sole Proprietorships
A sole proprietorship is the most common U.S. legal business structure, with minimal startup costs and various tax perks.
START
STRATEGY
How to Find a Factory to Manufacture Your Product
The right manufacturing partner helps you bring your design to life. Here's how to find factories that might create your product.
A Comprehensive Guide to AI Training for Every Small Business Need
Learn how to build practical AI skills across your business—from leadership and strategy to marketing and human resources—with these resources designed for small business success.
START
STRATEGY
What It Means to Register a DBA
Registering a DBA can give your company a unique identity separate from your personal name and help you enter a new market when the time is right.
A Guide to Finding Your Leadership Style
Leadership styles can provide a baseline for how you approach running your business and managing your team. Here’s how to find one that works for you.
GROW
MARKETING
A Beginner's Guide to SEO
A good SEO ranking determines the amount of traffic to your business's website and, in turn, extends the reach of your customer base. Here's how it works.