Emily Heaslip

CONTRIBUTOR

About Emily

Emily is a versatile freelance copywriter who writes for brands and agencies in tech, finance, and fashion. She is currently based in Cape Town and spends her free time running around Table Mountain.

Latest—
GROW » SALES

Sales Strategies to Embrace this Year

Sales strategies in 2026 will blend marketing and sales approaches while seeking to improve the way AI is deployed.

RUN » FINANCE

Can a Small Business Invest Earnings?

Invest or reinvest your earnings to continually grow your business, no matter what happens in the market.

What Are FIFO and LIFO?

FIFO (first in, first out) and LIFO (last in, first out) are accounting methods related to inventory that directly impact your taxes. Learn which one is right for your business.

Do You Need a Verified IG Account?

A verified Instagram account can add credibility to your business and enhance your brand image.

RUN » FINANCE

PCI Compliance Guide for Small Business

Protect your customers and your business by meeting these PCI compliance standards.

START » STRATEGY

How to Assess Your Competitors’ Strengths and Weaknesses

Score your competitors by stepping into a customer’s shoes to get an objective look at their products, positioning, pricing, and more.

GROW » CUSTOMERS

How to Tell Customers an Employee Has Left Your Company

Losing an employee is tough. Telling your customers is also hard. Here are some guidelines for getting through the conversation with grace.

GROW » MARKETING

How to Create a Hashtag Challenge for Your Brand

Hashtag challenges aren’t just for Gen Z. Brands are using these campaigns to boost engagement and build social media communities.

How to Change Your EIN

An EIN is like a Social Security number for your business. While you can’t change it, you can get a new one and change your business details.

Independent Contractor Agreements: What to Include

Hiring independent contractors? A formal agreement helps you comply with labor laws while avoiding costly penalties.