Emily Heaslip

CONTRIBUTOR

About Emily

Emily is a versatile freelance copywriter who writes for brands and agencies in tech, finance, and fashion. She is currently based in Cape Town and spends her free time running around Table Mountain.

Latest—
GROW » MARKETING

How to Conduct a Small Business Survey

A small business survey can give you deeper insight from your customers and employees to help you reach a new level of success.

How to Find a Factory to Manufacture in the U.S.

Finding a factory in the United States requires careful planning and communication.

Resources for Businesses Trying to Reshore Manufacturing

Interested in bringing your production operation back to the United States? Here are some resources that can help.

RUN » FINANCE

Types of Loans for Nonprofit Businesses

Traditional lenders aren’t always open to working with nonprofit organizations, but there are other options for financing your nonprofit activities.

What Is Onshoring?

Onshoring and reshoring are two ways to mitigate risk and protect your business from rising tariffs.

RUN » TECHNOLOGY

Ransomware Attacks: How to Protect Your Business

With ransomware attacks on the rise, here’s how to protect your business from becoming a target.

START » STRATEGY

How Much Should I Charge for My Product or Service?

Figuring out how much to charge is a challenging part of doing business. Here are some different pricing methods and models that may be able to help.

GROW » MARKETING

Legal Issues to Know Before Offering a Sale or Coupon

Discount pricing is a great way to boost sales, as long as it doesn’t stray into the category of “deceptive pricing.”

GROW » MARKETING

How to Set Up a Drip Email Campaign

A drip campaign takes careful prep to set up, but once this automated sequence is running smoothly, it can be an extremely impactful marketing tool.

Elements of a Great Small Business Newsletter

A newsletter is an easy way to stay in touch with customers and continuously engage subscribers with your company news.