Jessica Elliott

CONTRIBUTOR

About Jessica

Jessica is a writer and business consultant specializing in tech, marketing, and small business operations. She dives deep into research and trends while writing compelling content that helps business leaders make strategic decisions. Along with writing for CO, she works with brands, such as Investopedia and U.S. News.

Latest—

The Best Credit Card Processors for Small Business

Discover the top credit card processing companies and learn about low-cost merchant services, tools, and hardware that help your small business accept credit card payments.

RUN » HUMAN RESOURCES

Payroll Services for Small Business

Automated payroll software with built-in tax compliance and HR integration can save time and reduce financial risks. Explore affordable small business payroll solutions.

RUN » BUSINESS FINANCING

How to Calculate Cost of Equity

Estimating the cost of equity for private companies is challenging but not impossible. Use the cost of equity formula to see if the return is worth the risk when investing in a new opportunity.

RUN » FINANCE

What Is ROI? How to Calculate Return on Investment

Ensure your next project or campaign pays off by estimating your return on investment. Learn how with these ROI calculation examples for small businesses.

How to Get a Business Phone Number in 4 Steps

Need a free second phone number or dedicated lines for your small business? Here's how to choose the best type for your company and budget.

RUN » FINANCE

What Is Your Business Worth?

Learn how industry trends and other factors impact company value before choosing a business valuation method and calculating your company's worth.

START » STRATEGY

Free SEO Tools for Small Businesses

Want to boost Google rankings, fix search engine optimization errors, or use SEO on YouTube? Explore the top small business SEO software solutions.

START » STRATEGY

Search Engine Optimization (SEO): The 4 Types You Need to Know

Improve site rankings using SEO techniques. Start by incorporating small business SEO practices and strategies from these search engine optimization categories.

Types of Accounting Payment Term Strategies for Small Businesses

What are payment terms, and how do they affect cash flow and financial reporting? Explore examples and tips for setting payment terms.

What Is a Cloud-Based Phone System? VoIP Benefits and Top Providers

Learn how cloud phone systems work, their advantages over traditional phones, and which VoIP providers offer the best features for small businesses.