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HUMAN RESOURCES
How to Record and Track PTO
From flexible accrual banks to a “use it or lose it” policy, accounting needs to record the use of paid time off. Here’s how small businesses can track employee PTO.
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FINANCE
What Is A Nonbank Lender? Pros and Cons of Nonbank Lending
When securing financing for a startup or small business, are nonbank lenders the right choice for you? Discover the pros and cons of borrowing from a nonbank lender.
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MARKETING
What Are UTM Codes And Why Should You Use Them?
Urchin Tracking Module codes, better known as UTM codes, offer an easy way to understand web campaign traffic data in your analytics tools.
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MARKETING
How to Create a Marketing Calendar for Your Business
Create a marketing calendar for your business’s upcoming campaigns in a few simple steps, from choosing software to creating your content.
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THRIVE
How to Start a Business With Your Spouse or Partner
Being in business as a couple brings unique challenges that other types of business partnerships may not face. Here’s how to make it work.
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STRATEGY
What Are the Benefits of Starting a B Corporation?
Discover the benefits of a B corp — from strong community ties to increased employee retention.
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STRATEGY
What's the Difference Between an S Corp and an LLC?
Becoming an S corp versus an LLC can impact numerous facets of your business operations, including ownership structure and taxation.
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MARKETING
How to Develop a Small Business Content Strategy
Follow these five steps to create a content strategy that guides your marketing, keeps you on budget and leads to measurable results.
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STRATEGY
Top Types of Businesses Started During the Pandemic
Retail, professional services and construction are among the top types of businesses started during COVID-19, according to Census Bureau data.
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HUMAN RESOURCES
Crisis Communication: Best Practices for Small Businesses
When a crisis situation arises, it’s important to have a plan of action for properly handling business communications.
