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Nicole Fallon

CONTRIBUTOR

About Nicole

Nicole Fallon is a writer, editor, and marketer with over a decade of experience covering small business topics. Nicole holds a Media & Communications degree from New York University and has worked as a journalist and editor for sites like Business News Daily and Business.com. She is also the co-founder and CEO of content marketing agency Lightning Media Partners.

Latest—
RUN » FINANCE

How to File for Bankruptcy
Bankruptcy can help your business "start over" if you're in financial trouble. Here's what you need to know about the filing process.
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GROW » CUSTOMERS

Customer Communication Tips During Coronavirus
Businesses that want to survive COVID-19 must maintain consistent and relevant communication with customers throughout the pandemic. Here's how to do it.
READ
RUN » HUMAN RESOURCES

How to Support Your Employees in a Crisis
During a crisis, employees turn to the leadership team for support and guidance. Here's how to help your team through the COVID-19 pandemic.
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START » STRATEGY

How to Be a Great Leader During a Crisis
Strong leadership should always be a priority for any organization, but it's especially important to have a unified, consistent leadership front during a crisis.
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START » STRATEGY

Cybersecurity Tips for Small Business Operating Remotely
As more employees shift to a remote work arrangement, small businesses should prioritize these cybersecurity practices.
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RUN » HUMAN RESOURCES

How to Improve Company Culture for Remote Workers
Company culture has a major impact on employee retention. It's important to maintain a positive culture, even when you're working remotely.
READ
START » STRATEGY

Managing Remote Teams: Business Management Trends to Watch
Don't micromanage your team while they're working from home. Here are four popular business management trends that can help you lead your team remotely.
READ
RUN » HUMAN RESOURCES

How to Handle COVID-19 Layoffs and Furloughs
Many businesses facing COVID-related closures must make the difficult decision to temporarily lay off or furlough employees. Here's how to handle it properly.
READ
RUN » HUMAN RESOURCES

How to Recruit in the New Remote Work Landscape
Due to COVID-19, many companies have gone completely virtual. If you're hiring, here's what you need to know to successfully adapt your recruiting process.
READ
RUN » HUMAN RESOURCES

How to Keep Remote Employees Engaged
As companies continue to implement full-time remote work policies due to COVID-19, here are some smart ways to keep your employees engaged in their jobs.
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