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CO— Roadmap for Rebuilding: Perfecting Your Social Media Strategy

Social media is an essential part of a modern business's marketing strategy. Here's how to leverage this tool for greater engagement and deeper customer relationships.

Building Your Social Media Presence

Whether you're creating your first business social media accounts or revamping your existing profiles, there are plenty of ways to optimize your social presence. Here's our expert advice on using social media marketing to scale your business and connect with your customers.

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Soles4Souls CEO: Eliminating the Middle Man Is Good for Small Business

With a business DNA baked into its model, like its DSW deal, the footwear nonprofit transforms its supply chain to embrace partners who can’t pay fast, but whose direct impact matters more.

How to Market Your Business on Instagram

Instagram has become a key player in social media for business, offering user-friendly integrations that can easily lead to sales.

Easy Business Ideas

Whether you're looking to start up a side gig or go into business for yourself full time, here is a list of viable business ideas that are easy to start.

3 Key Facts About Small Business Lending

A small business loan can give you the momentum you need to run your business. Here are three things you need to know about small business lending in 2019.

Rue21 CEO Explains the Benefits of Predictive Analytics

Predictive analytics technology that gathers feedback from customers helps the fashion retailer select and price products before they hit the stores.

How to Market Your Business on Twitter

Boosting sales and increasing customer engagement are just two of the many available benefits that come along with marketing your business on Twitter.

Top 3 Hiring Trends to Watch

The landscape for hiring is evolving, from an increased transparency in interviews to candidates relying on company reviews.

Pop-up Retail 'Trend' Is Now a Mainstream Marketing Strategy

Pop-up retail has been trending as a result of business owners looking to test new concepts, sites, markets and products in a low-risk, low-cost way.

Here's How Madison Reed Is Disrupting the Haircare Industry

With a new Ulta deal, Madison Reed founder Amy Errett continues to capitalize on the haircare market by focusing on the ‘why’ instead of the ‘what.’

3 Employee Benefits Trends You Need to Know About

A strong benefits package is one of the best ways to keep your employees engaged. Here are three benefits you should consider offering to attract qualified candidates.