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Strategy
Dig deep into your business idea to discover opportunities and unexpected roadblocks.
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Strategy
How to Price Your Product: A Step-by-Step Calculation
Whether you’re setting prices for the first time or determining a price for a new offering, here are some best practices for pricing your product.
Strategy
Nonprofit vs. Not-for-Profit vs. For-Profit: What's the Difference?
Nonprofit, not-for-profit, and for-profit organizational structures have different implications for your taxes, corporate governance, and business activities.
Strategy
B2B vs. B2C: What's the Difference?
B2B and B2C companies sell their products and services to different target markets, which requires different marketing and sales approaches.
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B2B vs. B2C: What's the Difference?
B2B and B2C companies sell their products and services to different target markets, which requires different marketing and sales approaches.
What to Consider Before Taking Your Business Global
A global expansion opens new growth opportunities, but it also comes with unique challenges. Here are some things to consider first.
How to Choose Between a Sole Proprietorship and an LLC
If you're starting a business, sole proprietorships and limited liability companies are two popular business structures to consider. Here's how to weigh the pros and cons of each option.
How to Apply for an Small Business SBA Disaster Loan
Use a documentation checklist to streamline the SBA disaster loan application process. Follow these steps.
Guide to IP for Small Business Owners
Discover what constitutes intellectual property (IP) for small businesses, how to protect it properly, and what to do in the event of suspected infringement.
Business Continuity: Small Business Planning and Considerations
Can your company operate amid disruptions? Business continuity planning ensures the answer is yes.
How to Assess Your Competitors’ Strengths and Weaknesses
Score your competitors by stepping into a customer’s shoes to get an objective look at their products, positioning, pricing, and more.
How to Prepare Your Small Business for Black Friday
Creating a marketing plan, checking your inventory, and optimizing your site for mobile shopping will ensure your small business is ready for Black Friday.
Business Lessons From Hallmark Christmas Movies
From struggling Christmas tree farms to bakeries on the brink of closure, the challenges felt by the small businesses at the center of these movies offer business lessons to all.
Family Businesses Are Growing and Planning for the Future
Many family-owned businesses are also small businesses, and two new surveys reveal how they’re planning for the future.