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Strategy

Dig deep into your business idea to discover opportunities and unexpected roadblocks.

Featured

The Must-Know Ways Small Business Will Change in 2024

Business leaders share their expert predictions on how the state of small business will change this coming year.

Trending

Strategy

Small Business Trends That Will Impact Your Sales in 2024

Sales leaders discuss the upcoming top sales trends, including tailored customer experiences and sustainability, that your small business should leverage.

Strategy

3 Reasons Small Businesses Are Optimistic About the Year Ahead

The Q2 2024 Small Business Index shows small business owner confidence is at its highest post-pandemic level, thanks to growth expectations and artificial intelligence adoption.

Corporate Transparency Act

Strategy

What Every Small Business Needs to Know About the Corporate Transparency Act

All the latest updates about the Beneficial Ownership Information reporting requirement.

Strategy

How to File a Beneficial Ownership Information Report for Your Business

All the latest updates about the Beneficial Ownership Information reporting requirement.

Business Strategies

Strategy

5 Qualities Successful Small Businesses Have in Common

Experts identify the attributes businesses need to thrive and grow.

Strategy

Seeing a Decline in Revenue? Here Are 4 Creative Ways to Reverse It

When revenue drops, make small adjustments to the way you operate while you assess whether the slump is due to a larger macroeconomic issue.

Inspiration

Strategy 5 Small Businesses Leveraging the Mocktail Trend to Grow Their Businesses
Strategy How to Choose the Right Brick-and-Mortar Location for Your Business
Strategy "Maximizer" Consumers: Who They Are, and What You Need to Know About Them

Assessing Competition

Strategy 4 Steps to Assessing Your Competitors’ Strengths and Weaknesses
Strategy 5 Competitive Analysis Templates to Help Inform Your Business as It Grows
Strategy 6 Steps to Performing a Competitive Analysis and How It Can Improve Your Business

Resources

Strategy

The 9 Business Resources for Young Entrepreneurs

Mentorship and guidance are invaluable for all entrepreneurs, but especially younger ones. Here are nine resources for entrepreneurs starting their journey in their earlier years.

Partnerships

Strategy

Business Partnerships: Which Structure Is Best for You?

Confused about which business structure to choose for your partnership? Learn which option is best and which to avoid.

Strategy Looking for a Business Partner? Here Are the Top Qualities to Seek
Strategy Taking on a Partner in Your Business? Here's How to Create a Business Partnership
Strategy 5 Steps to Making an Employee Your Business Partner

SEO Strategy

Strategy 4 Search Engine Optimization (SEO) Practices Every Small Businesses Must Know
Strategy 9 Free SEO Tools for Your Business
Strategy 7 Questions to Ask Before Hiring an SEO Firm

Stay Competitive

Strategy

3 Proven Ways to Stay Competitive Without Lowering Prices

Price isn’t everything when it comes to customer loyalty. Here’s how to avoid a price war and connect with customers.

Strategy

4 Ways to Competitively Price Your Products Without Devaluing Your Brand

Try to avoid a price war by performing a pricing analysis and using a combination of tactics to appeal to customers beyond price.

Strategic Tips

Strategy How to Protect Your Business Name
Strategy How to Find a Warehouse to Ship Your Products
Strategy 5 Steps to Organizing a Great Corporate Photo Shoot

Certifications

Strategy

A Guide to Business Certifications for Small Business Owners

Obtaining business certifications can give you access to more opportunities. Here are some of those certifications and how to apply.

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Latest—

Cash on Delivery: What Is COD?
Cash on delivery (COD) is a method of collecting payment from customers when their orders arrive. Here's what it is and how it works.
By: Danielle Fallon-O'Leary

Doing Business As: What It Means to Register a DBA
Registering a DBA can give your company a unique identity separate from your personal name and help you enter a new market when the time is right.
By: Emily Heaslip

Does Your Small Business Need Cyber Insurance?
Cyberthreats are becoming more common for small businesses. Here are some factors to consider when evaluating if you need cyber insurance and what type to get.
By: Miranda Fraraccio

How to Start an LLC
Structuring your business as a limited liability company (LLC) is one of the simpler structures, and it comes with several benefits.
By: Sean Peek

What Is a Limited Partnership?
Similar to general partnerships, limited partnerships involve two or more people going into business together, but with both general and limited investors.
By: Sean Peek

What Is a B Corp? Advantages and Requirements
A B corp is a for-profit corporation recognized by most U.S. states that is driven by both mission and profit.
By: Miranda Fraraccio

How to Find a Small Business Attorney
Here’s how to find a small business attorney for your business, what small business attorneys do, and considerations before you hire.
By: Miranda Fraraccio

How to Prepare Your Small Business for Black Friday
Creating a marketing plan, checking your inventory, and bringing on additional staff will ensure your small business is ready for Black Friday.
By: Kaytlyn Smith

Giving Tuesday Ideas for Small Businesses
Giving Tuesday comes around once a year, but here are ways your small business can participate during the holiday season and year-round.
By: Miranda Fraraccio

Business Lessons From Hallmark Christmas Movies
From struggling Christmas tree farms to bakeries on the brink of closure, the challenges felt by the small businesses at the center of these movies offer business lessons to all.
By: CO Staff

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