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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

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How Hospitality Businesses Are Surviving the Pandemic

While many businesses have struggled to recover in the wake of COVID-19, the hospitality industry was among those hit the hardest. Read on to see how some companies successfully pivoted to survive.

How to Franchise Your Business Idea

If you’re looking to franchise your business idea, here are some pros, cons and factors to consider first.

How Small Business Are Supporting Each Other During COVID

During the COVID-19 pandemic, these small business owners have come together to help out and support their fellow entrepreneurs.

What Is an MBA and Who Should Get One?

MBA: Those three letters add sparkle to your resume and come at a price. Is it worth it? The cost-benefit analysis is unique to you.

Guide to Crafting an Employment Contract

In this edition of “Ask the Board,” Chas Rampenthal of LegalZoom explains what needs to be included in employment contracts and agreements.

How You're Stressing Out Your Employees Without Realizing It

You probably don't even realize how your actions are affecting employee wellness and productivity.

How the Restaurant Industry Has Pivoted During the Pandemic

Restaurant owners have been especially affected by pandemic lockdown orders. Here are five eateries that have successfully pivoted during these uncertain times.

How to Sell on Etsy: 7 Steps to Get Started

Etsy is the number one marketplace for selling unique and handmade items. Learn the seven essential steps to opening your Etsy store.

How the Travel Industry Is Pivoting During the Pandemic

COVID-19 negatively impacted the travel industry and caused many companies to permanently shut down. However, these five brands successfully pivoted their businesses to survive the pandemic.

Why Marketers Are Embracing Targeted Direct Mail

Businesses leverage next-gen technology to create personalized physical mailings to cut through email clutter and boost customer retention.