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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Latest—

How to Outsource Human Resources

There are many options for outsourcing your company’s HR functions to help you reduce risks and support the growth of your business.

Interview With Credo Beauty CEO Dawn Dobras

CEO Dawn Dobras on the ‘Whole Foods of beauty’s’ growth strategy amid heightened consumer demand for natural, eco-friendly cosmetics.

How to Decide Between Bootstrapping or Finding Investors

In this edition of “Ask the Board,” we ask George Deeb, founder of Red Rocket Ventures and managing member of Firestarter Fund, to explore different avenues for sourcing capital.

What Is a Short-Term Loan?

Applying for a business loan should never be taken lightly. Depending on your business's financial needs, a short-term loan might be an attractive option.

Is Cloud Storage Secure?

Businesses are embracing cloud storage but is their data secure? Here’s what you need to know about cloud storage safety.

Email Marketing Guide for New Businesses

Implementing an email marketing campaign is an inexpensive and effective way to bring in customers and create a lasting impression.

Business Lessons From the Stars of 'DC Cupcakes'

Sisters Katherine and Sophie have grown their brand Georgetown Cupcake into a thriving, multi-faceted business because they've embraced change and uncertainty.

Interview With Founder of Sharklet Technologies, Inc.

With a background in dental biomaterials and a swift imagination, Anthony Brennan, Ph.D., created a product that prevents bacterial growth on surfaces from Navy boats to Foley catheters.

I’m the Founder of Southern Proper and This Was My Biggest Mistake

Like any entrepreneur, Howard has been up and she’s been down. Here she shares what she learned and what keeps her going.

How MM.LaFleur Returned to Its Roots to Find Its Future

She knew the company had to pivot and do something new so she thought back to why she started MM.LaFleur in the first place.