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Media Kit

2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Featured

The Must-Know Ways Small Business Will Change in 2024

Business leaders share their expert predictions on how the state of small business will change this coming year.

Personal Growth

Thrive

How to Be a Better Entrepreneur in 2024

Entrepreneurs need to be on top of consumer trends and network to meet the challenges and opportunities of 2024.

Thrive

How to Be a Better Boss in 2024

Flexible, empathetic leadership can help employees stay engaged and positive during 2024 (and beyond).

Sales and Marketing

Strategy Small Business Trends That Will Impact Your Sales in 2024

Sales 5 Smart Ways to Increase Sales in 2024

Marketing 7 Marketing Trends Every Small Business Needs to Know About in 2024

New Opportunities

New Year, New You

Ask the Board

How Can I Make New Year’s Resolutions for My Business That I’ll Be Sure to Keep?

In this edition of “Ask the Board,” Brenda Christensen, CEO of Stellar Public Relations Inc., explains how you can make resolutions for 2024 that you’ll follow through on.

Ask the Board

Smart Habits That Will Make You More Productive in 2024 and Beyond

In this edition of “Ask the Board,” Deb Harrison, Growth and Change Consultant and Coach, explains how you can boost your productivity in 2024.

Latest—

How a Former Waitress Built the Solidcore Fitness Chain and Made $100 Million

Against all odds, Anne Mahlum launched and grew one of the fastest-growing Pilates fitness chains in America thanks to her leadership acumen.

By: Lori Ioannou

How to Establish a 401(k) Company Match Plan

Matching 401(k) contributions can motivate your workforce and attract new talent. Explore 401(k) employer match rules, costs, and tips for designing a simple but effective plan.

By: Jessica Elliott

What Is a Limited Partnership?

Similar to general partnerships, limited partnerships involve two or more people going into business together, but with both general and limited investors.

By: Sean Peek

What Is a B Corp? Advantages and Requirements

A B corp is a for-profit corporation recognized by most U.S. states that is driven by both mission and profit.

By: Miranda Fraraccio

How to Collect Accounts Receivable

Business owners often struggle to receive payment on time (or at all). Here are some strategies to implement to improve your accounts receivable results.

By: Emily Heaslip

What is an S Corp?

An S corporation is an optimal classification for small businesses that have low startup costs and want to remain small.

By: Sean Peek

What Is Cost of Goods Sold?

This important metric can be tricky to calculate, but it is crucial to growing your business sustainably.

By: Emily Heaslip

What Is a Business Valuation, and How Do You Calculate It?

There are multiple ways to determine the economic value of your business, with different calculations that can be used for different purposes.

By: Emily Heaslip

How Pharmacist-Founded Auro Wellness Reached $4 Million in 4 Years

As beauty consumers increasingly seek out brands backed by licensed medical professionals, the skincare and supplement startup is tapping into the heightened post-pandemic pursuit of holistic health solutions.

By: Barbara Thau

Personality Traits Customers Love

As you hire and promote employees, look for these personality traits to infuse your brand with characteristics that customers love.

By: Emily Heaslip

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