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Strategy
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Strategy
How to Price Your Product: A Step-by-Step Calculation
Whether you’re setting prices for the first time or determining a price for a new offering, here are some best practices for pricing your product.
Strategy
Nonprofit vs. Not-for-Profit vs. For-Profit: What's the Difference?
Nonprofit, not-for-profit, and for-profit organizational structures have different implications for your taxes, corporate governance, and business activities.
Strategy
B2B vs. B2C: What's the Difference?
B2B and B2C companies sell their products and services to different target markets, which requires different marketing and sales approaches.
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3 Google Analytics Facts You Need to Know
Google Analytics is a key tool when looking to identify and solve any issues and optimize your business's online traffic.
One Quarter of Small Businesses Plan to Reinvest in their Enterprises
Small Business Index shows only 27% of owners are increasing investment in their small businesses.
Important ADA Facts for Small Businesses
If you want your small business to be compliant with the Americans with Disabilities Act (ADA), here are five important facts you should know.
A Guide to Conducting a Market Analysis
A market analysis is important for any business to understand their potential in a given industry. Here’s how to conduct one.
3 Ways E-Commerce Companies Are Taking Over the (Real) World
Brands that made a name for themselves online are now looking for ways to connect with customers in real life. Here are three ways e-commerce businesses are going analog in 2019.
Everything to Know About Intellectual Property
Many business owners don't realize they need to legally secure their intellectual property until a problem arises.
Complete Guide to Professional Liability Insurance
There are several types of insurance policies that small business owners should have in place. For many businesses, professional liability insurance should be at the top of the list.
Guide to Business Owner's Policies
Business owner's policies (BOPs) are helpful to small businesses because they combine several different types of coverage into one policy.
Everything You Need to Know About Product Liability Insurance
Product liability isn’t just for companies that manufacture products.
Everything You Need to Know About Business Vehicle Insurance
Without business vehicle insurance, once incident can be enough to force your company to shut down for good.