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Media Kit

2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Featured

The Must-Know Ways Small Business Will Change in 2024

Business leaders share their expert predictions on how the state of small business will change this coming year.

Personal Growth

Thrive

How to Be a Better Entrepreneur in 2024

Entrepreneurs need to be on top of consumer trends and network to meet the challenges and opportunities of 2024.

Thrive

How to Be a Better Boss in 2024

Flexible, empathetic leadership can help employees stay engaged and positive during 2024 (and beyond).

Sales and Marketing

Strategy Small Business Trends That Will Impact Your Sales in 2024

Sales 5 Smart Ways to Increase Sales in 2024

Marketing 7 Marketing Trends Every Small Business Needs to Know About in 2024

New Opportunities

New Year, New You

Ask the Board

How Can I Make New Year’s Resolutions for My Business That I’ll Be Sure to Keep?

In this edition of “Ask the Board,” Brenda Christensen, CEO of Stellar Public Relations Inc., explains how you can make resolutions for 2024 that you’ll follow through on.

Ask the Board

Smart Habits That Will Make You More Productive in 2024 and Beyond

In this edition of “Ask the Board,” Deb Harrison, Growth and Change Consultant and Coach, explains how you can boost your productivity in 2024.

Latest—

Small Businesses Dedicated to Preserving Wedding Day Mementos

A couple's wedding is only a single day, but the memories can last a lifetime. These four companies specialize in preserving those memories with handmade treasures.

By: Emily Iverson

How Verizon Business Is Fostering Opportunities for Hispanic SMBs

Chief Revenue Officer Aparna Khurjekar shares how the communication-tech giant is supporting one of the fastest-growing small business cohorts with education and grants.

By: Joan Verdon

CO— Strategy Studio: Optimizing Hybrid Work

From selecting the right tech tools to implementing the right policies, here’s how to make a hybrid work arrangement work for your small business team.

By: Nicole Fallon

Best LinkedIn KPIs to Track in 2023

LinkedIn has become an invaluable tool for sales professionals, recruiters, entrepreneurs, and job seekers, with important data points for every user.

By: Emily Heaslip

4 TikTok Tips for Small Businesses

TikTok trends are always changing. Here’s how to make sure your content stays fresh no matter what’s in style.

By: Emily Heaslip

DC Restaurateur Finds Success With a Staff-Driven Approach to Company Culture

Chef Henji Cheung found success with his restaurant, Queen’s English, by taking an innovative approach to building a positive company culture.

By: Miranda Fraraccio

TIAA Exec Shares His Top Three Mentors

Colbert Narcisse on how two financial services execs and his high school guidance counselor—who guaranteed a loan for his first year at Harvard Business School—impact his decision-making today.

By: Bruce Horovitz

TikTok for Business: How to Make Videos That Drive Sales

While TikTok is one of the newer social video platforms, the service has many millions of users in the U.S. Businesses can use these tips to connect with them.

By: Emily Heaslip

The Best Software For Managing Customer Returns

The right customer returns software can help you reduce expenses and improve the customer experience. Learn the six best options for managing customer returns.

By: Jamie Johnson

How LinkedIn's SSI Score Can Boost Your Sales Strategy

The Social Selling Index (SSI) score is a key indicator that can help you learn how well you’re connecting with sales prospects through LinkedIn.

By: Emily Heaslip

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