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Media Kit

2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Featured

The Must-Know Ways Small Business Will Change in 2024

Business leaders share their expert predictions on how the state of small business will change this coming year.

Personal Growth

Thrive

How to Be a Better Entrepreneur in 2024

Entrepreneurs need to be on top of consumer trends and network to meet the challenges and opportunities of 2024.

Thrive

How to Be a Better Boss in 2024

Flexible, empathetic leadership can help employees stay engaged and positive during 2024 (and beyond).

Sales and Marketing

Strategy Small Business Trends That Will Impact Your Sales in 2024

Sales 5 Smart Ways to Increase Sales in 2024

Marketing 7 Marketing Trends Every Small Business Needs to Know About in 2024

New Opportunities

New Year, New You

Ask the Board

How Can I Make New Year’s Resolutions for My Business That I’ll Be Sure to Keep?

In this edition of “Ask the Board,” Brenda Christensen, CEO of Stellar Public Relations Inc., explains how you can make resolutions for 2024 that you’ll follow through on.

Ask the Board

Smart Habits That Will Make You More Productive in 2024 and Beyond

In this edition of “Ask the Board,” Deb Harrison, Growth and Change Consultant and Coach, explains how you can boost your productivity in 2024.

Latest—

Advice for Starting a Business From Small Business Owners

Thinking of starting a small business? This tried-and-true advice from these five small business owners is the perfect place to begin.

By: Andrea Forstadt

Marketing vs Branding: What's the Difference?

While there is some overlap in what marketing and branding can do for your company, there are significant differences in their essential functions that you should know.

By: Sean Ludwig

What Is Sales Prospecting and How Do You Do It?

Finding potential customers can be challenging. These strategies can help lead you to a more successful sales prospecting process.

By: Sean Peek

Making Tough Business Decisions: Tips & Strategies to Use

When you’re faced with a tough business decision, it’s hard to know what the right solution is. These five processes will help you tackle the difficult decisions facing your business.

By: Jamie Johnson

Retailers Bet on Virtual 'Shoppable Moments' to Drive Holiday Sales

Marketers will leverage contactless shopping solutions to livestreamed events to woo cautious consumers during the biggest selling season of the year, PSFK trend experts say.

By: Barbara Thau

How to Negotiate With Business Creditors

If you need to increase your business credit limit or negotiate existing payment terms, here are some tips for starting the conversation with your creditor.

By: Nicole Fallon

Improve Your SEO: 10 Expert Resources to Check Out

Search engine optimization is difficult to master, but with the right resources, you can outcompete your competitors. These 10 resources will help you improve your website quickly.

By: Sean Peek

How to Rethink Leadership During the Pandemic

COVID-19 has changed what business leadership looks like, now and for the foreseeable future. Smart leaders are adapting their strategies to this new work environment.

By: Nicole Fallon

How Winky Lux's Target Launch Boosted Profitability Amid COVID-19

How Winky Lux aims to grab market share from department stores with ‘joyful self-care.’

By: Lydia Dishman

How to Renegotiate a Bank Loan

Small business owners can renegotiate bank loan terms and rates under certain circumstances.

By: Emily Heaslip

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