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Launch Pad
Experts and innovators on the tech, trends, and tough challenges you need to be preparing for in the near future.
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Resale’s Next Big Wave: Execs From ThredUp to Trove on How Tech and Brand Adoption Are Driving Secondhand Retail Boom
The consumer appetite for pre-owned goods continues to accelerate, and new technologies that make it easier to sell and buy secondhand are fueling sales.
Launch Pad
Scents of Change: Generation Z and Men Drive Fragrance Boom
The fragrance category grew faster than any other beauty segment in 2024. Industry leaders unpack just how.
Launch Pad
Cooking Convenience Trends Are Driving Sales for Food and Beverage Companies
Time-pressed consumers want restaurant-quality food at home, opening big opportunities for mixes, meal starters, kits, sauces, and other shortcuts — especially those with global flavors.
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How the Pandemic Is Sparking Growth in Livestreamed E-Commerce
Startups like NTWRK to the likes of Instagram and Amazon are powering livestreamed commerce, helping retailers and brands “think out of the box” and drive business.
Facebook Creates New Social Selling Tools for Small Businesses
The Facebook Shops platform lets merchants leverage social media connections to drive sales, and also fuels the site’s long-term growth strategy.
Fintech Startups Offering Buy-Now-Pay-Later Payment Options
How installment payment platforms are changing the shopping game for reaching credit-averse consumers.
Startups Explain How They Landed Millions in Funding
The founders of Fernish, Gemist, Seated, BloomNation and Gig Wage demystify the secrets of wooing investor dollars and funding success.
Pandemic Boosts Digital Gifting This Holiday Season
The gifting industry has been viewed as ripe for digital disruption for the past decade, but the pandemic and shifting consumer needs are helping these companies gain traction.
The ‘Shoppertainment’ Trend: Spin Live's Partners With Shopify
After forging a partnership with Shopify, Spin Live is prepping for a new generation of live shopping entertainment.
Why Marketers Are Embracing Targeted Direct Mail
Businesses leverage next-gen technology to create personalized physical mailings to cut through email clutter and boost customer retention.
Holiday Shopping 2020: Consumer Trends & Retailers’ Response
This year the holiday season will start earlier and require merchants to overcome shipping and supply challenges and find new ways of connecting with shoppers.
Retailers Bet on Virtual 'Shoppable Moments' to Drive Holiday Sales
Marketers will leverage contactless shopping solutions to livestreamed events to woo cautious consumers during the biggest selling season of the year, PSFK trend experts say.
FIT:MATCH & Brookfield Properties Team Up to Eliminate Dressing Rooms
Full-body ‘scanning studios’ promise apparel shoppers the perfect fit — and a touch-free experience that holds newfound appeal amid COVID-19.