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Small Business Month

Celebrating small business this month, and year-round.

Small Business Month: Events, Tools and Resources

May is National Small Business Month! At CO—, our goal is to help small business and startup owners begin and succeed in their businesses. Here, we've curated a collection of content—from events happening this month, to tools your business can use year-round—to help guide you through your entrepreneurial journey.
Latest—

Gen Z and Men Drive Fragrance Boom

The fragrance category grew faster than any other beauty segment in 2024. Industry leaders unpack just how.

How Tech and Brand Adoption Are Driving Secondhand Retail Boom

The consumer appetite for pre-owned goods continues to accelerate, and new technologies that make it easier to sell and buy secondhand are fueling sales.

Restaurant vs. Retail POS Systems

Explore the differences between restaurant and retail POS systems for small businesses.

Small Businesses Serving up Pickleball Products

Limited variety in the market and dull, utilitarian product design led these five small businesses to give pickleball gear a bit more personality.

How to Leverage Social Media to Grow Your Brand

In this edition of “Ask the Board,” we feature Dinah Chapman, Founder of Little Trouble, a clothing brand for children. Dinah shares her top social media tips for entrepreneurs and small business owners.

How Iconic Kid’s Brand Carter’s Is Connecting With Gen Z Parents by Leaning into Fashion and Style

Carter’s Chief Creative and Growth Officer shares how the 160-year-old company is staying nimble to respond to a constantly changing customer base.

5 Consumer Trends Shaping Spending Patterns in 2025

Businesses need to give wary consumers a reason to shop, and research shows they are responding to deals, convenience, personalized suggestions, and promotions.

Essential Steps to Creating a Social Media Marketing Strategy

Craft a brilliant social media content plan and calendar to improve brand awareness, engagement, and ROI on every platform.

How & When to Conduct Employee Reviews: A Guide

Employee reviews help your team stay motivated, productive, and engaged with their work. Ensuring an effective approach makes reviews meaningful and helpful.

Famous Quotes About Overcoming Adversity

We can spiral into fear and worry during challenging times, or we can use the situation to strengthen us. Here are seven quotes from famous people who’ve done the latter.