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Media Kit

2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Featured

The Must-Know Ways Small Business Will Change in 2024

Business leaders share their expert predictions on how the state of small business will change this coming year.

Personal Growth

Thrive

How to Be a Better Entrepreneur in 2024

Entrepreneurs need to be on top of consumer trends and network to meet the challenges and opportunities of 2024.

Thrive

How to Be a Better Boss in 2024

Flexible, empathetic leadership can help employees stay engaged and positive during 2024 (and beyond).

Sales and Marketing

Strategy Small Business Trends That Will Impact Your Sales in 2024

Sales 5 Smart Ways to Increase Sales in 2024

Marketing 7 Marketing Trends Every Small Business Needs to Know About in 2024

New Opportunities

New Year, New You

Ask the Board

How Can I Make New Year’s Resolutions for My Business That I’ll Be Sure to Keep?

In this edition of “Ask the Board,” Brenda Christensen, CEO of Stellar Public Relations Inc., explains how you can make resolutions for 2024 that you’ll follow through on.

Ask the Board

Smart Habits That Will Make You More Productive in 2024 and Beyond

In this edition of “Ask the Board,” Deb Harrison, Growth and Change Consultant and Coach, explains how you can boost your productivity in 2024.

Latest—

How to Handle Customer Complaints

Customer criticisms can be hard to stomach, but they’re an inevitable part of doing business. Explore strategies for turning negative experiences into positive ones.

By: Jessica Elliott

How to Write a Refund and Return Policy

Straightforward return and exchange guidelines improve consumer experiences while reducing fraud. Learn how to draft a solid policy.

By: Jessica Elliott

How AI Is Changing How Marketers Sell Everything

While apps like ChatGPT and Dall-E get most of the AI attention, AI is quietly changing how we buy and sell goods and services.

By: Joan Verdon

How to Create an Employee Assistance Program

An employee assistance program can enhance the employee experience. Here’s how to navigate the different options when setting up your own EAP.

By: Emily Heaslip

How to Create a Great Internship Experience

Want to guide young professionals and develop a talent pool? Here's how to create mutually rewarding relationships with interns.

By: Jessica Elliott

Startups & Legacy Brands Monetize the Pain Points of Remote Work

Groundfloor, Webex by Cisco, and Letsmeet, are offering solutions that facilitate out-of-office functions and strengthen relationships among coworkers, as the work-from-anywhere trend continues.

By: Mark Hamstra

Earth-Positive Potting Soil Entrepreneurs Share Business Tips

Chad Massura, Founder and CEO, and Jules Giuliano, Lead Soil Researcher, of the earth-positive brand Rosy Soil share their tips for adapting and marketing a product, even if it’s not “perfect” yet.

By: Emily Rosman

Daily Habits That Prevent Burnout for Entrepreneurs

These simple daily habits can help you stay grounded and keep you from burning out as an entrepreneur.

By: Rachel Barton

How Reskilling and Upskilling Can Help Solve Your Business’s Talent Crisis

With upskilling and reskilling, you can use transferable skills to bridge gaps between two roles or learn advanced skills to get ahead of the competition.

By: Rachel Barton

How to Write an Employee Handbook

Here are a few must-have items to include in your employee handbook and helpful tips on how to write one as a small business.

By: Kaytlyn Smith

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