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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

Featured

The Must-Know Ways Small Business Will Change in 2024

Business leaders share their expert predictions on how the state of small business will change this coming year.

Personal Growth

Thrive

How to Be a Better Entrepreneur in 2024

Entrepreneurs need to be on top of consumer trends and network to meet the challenges and opportunities of 2024.

Thrive

How to Be a Better Boss in 2024

Flexible, empathetic leadership can help employees stay engaged and positive during 2024 (and beyond).

Sales and Marketing

Strategy Small Business Trends That Will Impact Your Sales in 2024
Sales 5 Smart Ways to Increase Sales in 2024
Marketing 7 Marketing Trends Every Small Business Needs to Know About in 2024

New Opportunities

New Year, New You

Ask the Board

How Can I Make New Year’s Resolutions for My Business That I’ll Be Sure to Keep?

In this edition of “Ask the Board,” Brenda Christensen, CEO of Stellar Public Relations Inc., explains how you can make resolutions for 2024 that you’ll follow through on.

Ask the Board

Smart Habits That Will Make You More Productive in 2024 and Beyond

In this edition of “Ask the Board,” Deb Harrison, Growth and Change Consultant and Coach, explains how you can boost your productivity in 2024.

Latest—

How to Launch a Crowdfunding Campaign
Crowdfunding has grown to be a popular and effective method of fundraising a business, but there are several strategies that budding businesses should implement before, during and after the campaign.
By: Nicole Fallon

The Bouqs Co. Expands With New Investor Funding
How $30 million will help the online floral company grow internationally and in bridal and brick-and-mortar retail, too.
By: Lydia Dishman

Intellectual Property Rights: A Guide for Business Owners
Your intellectual property is one of your most valuable assets. Learn how to protect it properly to give your business a competitive advantage for years to come.
By: Emily Heaslip

Common Crowdfunding Mistakes (& How to Avoid Them)
Crowdfunding is a popular funding method for startups, but it must be executed appropriately. Here are six common mistakes to avoid.
By: Sean Peek

How to Offer Gift Cards at Your Business
Gift cards are one way businesses are generating revenue during the coronavirus outbreak. Here's how to offer them at your business.
By: Emily Heaslip

What Is Recruitment Marketing? A Complete Guide
Marketing is a major part of recruitment. Here’s everything you should know about recruitment marketing.
By: Sean Peek

Small Businesses Trends to Watch in 2020
Some trends come and go, but these eight changes in customer and employee behavior are here to stay. It’s time your business got on board.
By: Emily Heaslip

Does Common Law Cover Intellectual Property?
Is your intellectual property protected under common law? The short answer: no. Make sure you protect your business’s valuable IP appropriately depending on what you own. 
By: Emily Heaslip

How to Use Social Media for Public Relations
It’s important for businesses to think about how they can use social media as part of a their PR strategy. Here are six ways to use social media for public relations.
By: Jamie Johnson

Strong Roots Takes Plant-Based Foods From Ireland to the US
The Irish food brand built a multi-million-dollar business in Ireland and the United Kingdom with its fresh approach to frozen vegetables. Now it’s looking to expand here.
By: Joan Verdon

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