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2024 Small Business Trends

Your guide to navigating the biggest trends for small businesses in 2024.

Set Your Small Business Up for Success in 2024

As the new year approaches, many small businesses are preparing to revamp their strategies and jump on new trends to boost their growth. Here are some expert insights on improving your business and making 2024 your strongest year ever.

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How Online Businesses Can Create a ‘Local’ Reputation

The definition of a local business is broad and inclusive — here’s how your online business can fit the bill.

Out-of-the-Box Business Strategies for Entrepreneurs

In this edition of “Ask the Board,” Lonnie McGowen, a Franchisee of IMAGE Studios, shares unique business strategies that can steer your small business toward unparalleled growth and success.

How to Combat Imposter Syndrome and Build Resilience

In this edition of “Ask the Board,” Shonali Paul, Founder of Paul John Indian Caffeine Company, shares her tips on how to combat imposter syndrome.

How Retailers Are Tapping AI to Mitigate the High Cost of Product Returns

Technology is helping merchants cut costs by helping customers make more informed purchasing decisions, identifying “trusted buyers,” streamlining logistics, and minimizing fraud.

How Fancypants Baking Co. Has Thrived Sustainably for Two Decades

Here's how this zero-waste bakery has grown and adapted over the last 20 years.

CRMs for Small Business Owners: Steps to Seamless Integration

In this edition of "Ask the Board," Paul Wnek, Founder and CEO of Coalescence Cloud and ExpandAP, shares his tips on how to take full advantage of customer relationship management (CRM) software.

Make the Switch: Tips to Transition to a New Industry as an Entrepreneur

In this edition of "Ask the Board," Drs. Jason and Vanessa Helfrich, former restauranteurs and Co-Founders of 100% Chiropractic, share their tips on how to go from one industry to another with success.

Grow Your E-Commerce Business With These AI Marketing Tips

In this edition of "Ask the Board," Alfred Chehebar, Founder of e-commerce platform ObjectsHQ, shares powerful artificial intelligence (AI)-focused marketing tips that can set your e-commerce venture up for success in 2025 and beyond.

Guide to Filing Business Taxes

As a business owner, understanding your federal, state, and local taxes is vital to your overall success. Here is everything you need to know about filing business taxes.

How to Conduct a Successful Competitive Analysis

Here are some of the steps to conduct a successful competitive analysis, from researching competitors' online presence to reading customer reviews.