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CO— Roadmap for Rebuilding: Perfecting Your Social Media Strategy

Social media is an essential part of a modern business's marketing strategy. Here's how to leverage this tool for greater engagement and deeper customer relationships.

Building Your Social Media Presence

Whether you're creating your first business social media accounts or revamping your existing profiles, there are plenty of ways to optimize your social presence. Here's our expert advice on using social media marketing to scale your business and connect with your customers.

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Room & Board Combines Resident and Commercial Interior Offerings

The furniture company is capitalizing on a demand for business spaces that look and feel more like residential ones, and move away from the sterile corporate interiors of the past.

How to Decide Where to Start A Business

You have your business idea, but now it’s time to decide where to plant your roots. Here are some tips to help you choose.

Tips for Selling a Small Business

From determining valuation to finding a buyer, here are five things you need to know about selling your small business.

Public Relations Guide for Small Business

Even on a shoestring budget, PR is vital to your business success.

Ready to Grow with CRM?

By keeping track of valuable customer and sales data, customer relationship management (CRM) software can help you identify leads and close deals.

Small Business Index Results from Q4 2019

The results of the Small Business Index Q4 2019 are in. Read on for information on the current landscape of small business and what it means for the future.

Top Tips for Building Trust With Customers

Consumers buy more from brands they trust. To help you increase customer retention and form lasting relationships, we outlined five tips for building trust with your customers.

High End Beauty Meets Sustainability on Goodee

Twin brothers Byron and Dexter Peart have stocked their new e-commerce site with items chosen for their beauty, sustainability and positive social impact.

How Small Business Owners Can Prepare for Retirement


No matter your age, taking these four steps today will help prepare for future retirement.

How Coca-Cola Uses Shopper Marketing for Unique Campaigns

With more sales migrating to online channels, the beverage giant says this customer-centric marketing strategy helps both consumer product brands and stores achieve business goals.