Good Company
Launch Pad
Experts and innovators on the tech, trends, and tough challenges you need to be preparing for in the near future.
Featured
Resale’s Next Big Wave: Execs From ThredUp to Trove on How Tech and Brand Adoption Are Driving Secondhand Retail Boom
The consumer appetite for pre-owned goods continues to accelerate, and new technologies that make it easier to sell and buy secondhand are fueling sales.
Launch Pad
Scents of Change: Generation Z and Men Drive Fragrance Boom
The fragrance category grew faster than any other beauty segment in 2024. Industry leaders unpack just how.
Launch Pad
Cooking Convenience Trends Are Driving Sales for Food and Beverage Companies
Time-pressed consumers want restaurant-quality food at home, opening big opportunities for mixes, meal starters, kits, sauces, and other shortcuts — especially those with global flavors.
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Latest—
Female Food Entrepreneurs Are Cracking Big Retail Their Way
These three California entrepreneurs are taking a different route to retailers like Whole Foods and Costco by building their own brands.
Pet Economy Is Growing in U.S.
Convergence of market forces led by pet-loving millennials gives rise to wellness and social offerings, like upscale food kitchens at Petco and ‘experiential’ clubhouses for dogs.
Kellogg’s, General Mills Are Investing in Their Small Competitors
Small food companies are disrupting big food, but rather than fighting the insurgents and their challenger brands, established brands are investing in them.
These Retail Store Trends Are Reinventing How You Shop
An inside look at how retailers are redefining the store experience to woo today’s ever-connected shopper.
Cashless Commerce is on the Rise
In response to consumers' desires to save time and not rely on cash, more retailers are increasing their technological capabilities to permit more forms of cashless payment.
Rue21 CEO Explains the Benefits of Predictive Analytics
Predictive analytics technology that gathers feedback from customers helps the fashion retailer select and price products before they hit the stores.
Pop-up Retail 'Trend' Is Now a Mainstream Marketing Strategy
Pop-up retail has been trending as a result of business owners looking to test new concepts, sites, markets and products in a low-risk, low-cost way.
Adore Me Uses Machine Learning to Turn Customer Reviews Into Insights
How the digitally native lingerie brand taps ‘sentiment analysis’ to transform shopper feedback into product design.
Restaurants Use Data Analytics to Personalize the Customer Experience
McDonald’s acquisition of Dynamic Yield could be an important step toward deeper customization.
Defining a Mobile Business Strategy With Progressive Web Apps
Drew Lau, VP of product management for Mobify, tells CO— how several of his clients are creating user-friendly web experiences to foster customer relationships without the need for an app.