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Yahoo's Business Maker Sees Spike Amid Coronavirus Pandemic

Yahoo launched its Business Maker platform last fall and has seen demand for new websites surge.

Interview With Lyft's Chief Strategy Officer on Innovating Post-Coronavirus

Raj Kapoor shares insights on creating a rapid-response corporate culture, and reveals how his personal experience with COVID-19 led to the creation of a site to aid clinical trials.

Chobani Tackles Plant-Based Food Industry With Oat Products

America’s No. 1-selling Greek yogurt now wants to conquer the hot plant-based food space, marking its biggest expansion ever, as it hustles to feed folks in need amid COVID-19.

How Ashley Stewart Came Back From Bankruptcy by Showing Its Customers Loyalty and Care

CEO James Rhee reversed a 22-year profit loss for the plus-sized chain by making African American women feel seen and heard. That blueprint is now helping it navigate the pandemic.

Entertainment Company Main Event Pivots Its Business Virtually

How the Dallas-based entertainment company generated a wealth of good will, and learned new ways of connecting with customers through Instagram Live events and celebrity shoutouts.

Mastercard Marketing and Cybersecurity Mentorship for Female Entrepreneurs

A look at the strategies designed to aid small businesses navigating COVID-19 and beyond, as they pivot online and look for new ways to reach customers.

Pattern Brands Gears Offerings Toward Quarantined Consumers

How brand whisperer Gin Lane transformed into a (renamed) DTC holding company, with home and kitchenware sites that serve the nation’s homebound moment.

Hello Products Takes Natural Oral Care Mainstream

Now a division of Colgate-Palmolive, the brand is launching a new line of CBD-infused products in Ulta Beauty stores and ramping up its e-commerce capabilities.

Betabrand CEO on Its Successful Shift from Menswear to Women's Work-From-Home Fashion

How Betabrand built its $70 million DTC fashion business on humor and social engagement, pivoting now to meet the new work-from-home normal.

Pinterest's Unique Platform Is Allowing for Deeper Consumer Insight

As activity on the visual search engine soars amid COVID-19, the platform’s insights team is working with newfound urgency to deliver consumer trend analysis to help brands shape their advertising.