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Stella & Dot Is Pivoting Its Home-Selling Model to Spur Growth

Founder Jessica Herrin on the brand’s new strategy, and how fortuitously, a pre-COVID 19 pivot to social selling is girding the business to weather the crisis.

Bookshop.org Helps Booksellers Stay in Business During COVID-19

The founder of the communal virtual storefront, which launched this year to help bookstores compete against Amazon, discusses adapting to change and the unexpected silver lining buoying its members.

Online Marketplace Faire Helps Independent Businesses

Online marketplace Faire, which has enjoyed rapid growth since its launch in 2017, is adding COVID-19 crisis-response tools to its new offerings designed to help independent stores.

The Rise of Telehealth: Interview With PlushCare CEO

How one digital health care startup is bringing care online in a moment of pandemic-fueled crisis.

WW CEO Mindy Grossman Talks Brand Transformation [Interview]

WW CEO Mindy Grossman shares how the weight loss brand’s transformation into a ‘technology company with a human-centric overlay’ — and a little Oprah magic — is key to competing in today's market.

The Bouqs Co. Expands With New Investor Funding

How $30 million will help the online floral company grow internationally and in bridal and brick-and-mortar retail, too.

Strong Roots Takes Plant-Based Foods From Ireland to the US

The Irish food brand built a multi-million-dollar business in Ireland and the United Kingdom with its fresh approach to frozen vegetables. Now it’s looking to expand here.

Interview With Ron Johnson, Founder of Enjoy

After success at Target and Apple’s stores, and a failed attempt to turn around J.C. Penney, Ron Johnson says he’s now delivering a new kind of customer experience: the ‘mobile retail store.’

Secret Deodorant Marketing Campaign Tackles Female Equality

How the Procter & Gamble brand is spotlighting women fighting the ‘mental sweat’ of gender inequities — and winning — to differentiate in the ‘super crowded,’ $3 billion U.S. antiperspirant business.

Ritual Taps Into the Health of Multi-Generational Customers

The DTC brand founder and CEO Katarina Schneider on leveraging consumer education and technology to scale the millennial-geared supplement brand.