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The Leap

Poised for growth and ready to take the big step? Advice and inspiration from entrepreneurs who've done it successfully and what they'd do differently next time.

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MM.LaFleur CEOs Strategy to Take the Angst Out of Dressing for Work

With minimalist designs and personal stylists, the direct-to-consumer brand is broadening its offerings for professional women.

Birchbox CEO: Next Big Thing: Stores, Multibillion Dollar Opportunity

The online subscription box service is looking to offline expansion at Walgreens to fuel its next phase of growth.

FireDisc Brothers Reinvent Outdoor Cooking with a Business That Gives Back

In this edition of "The Leap," entrepreneur brothers Griff and Hunter Jaggard, co-founders of FireDisc, on what inspired their extremely popular outdoor cooking business.

How an Ex-21st Century Fox Executive Is Going Big in the Podcast Space

In this edition of “The Leap,” CO— chats with self-described "wantrapreneur" Hernan Lopez, whose podcast company, Wondery, is now cranking out audio hits like "Business Wars" and "Dr. Death."

1-800 GOT JUNK? Founder is Defying Experts, and Winning Anyway

In this edition of "The Leap," Brian Scudamore reveals how his $300 million home services empire champions a willingness to fail in order to achieve success.

Fair Indigo's Bill Bass on Adapting to Changing Consumer Values

In this edition of “The Leap,” Bill Bass, founder of Fair Indigo fair trade apparel, explains how he rethought his brand in response to rapidly changing consumer values.

Instant Pot Founder Robert Wang on the Power of Word-of-Mouth Marketing

In this edition of “The Leap,” Instant Pot inventor and CEO Robert Wang tells CO— why he took the Leap to eschew advertising in favor of word-of-mouth marketing.

Walmart.com’s Marc Lore on When to Take the Risk, Even Without a Safety Net

In this edition of “The Leap” we explore how Lore's advice on interpreting market signals and adjusting strategy even if it feels risky.