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Balancing the need to attract new customers while keeping your existing clients happy.
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Customers
5 Customer Service Trends That Are Here to Stay
During the pandemic, businesses changed their customer experience. Here are the changes that will be around long after COVID-19 is a thing of the past.
Customer Communication

Customers
How to Communicate With Customers About Supply Chain Problems
As delays in the supply chain mount, it’s vital that the lines of communication with your customers remain open.

Customers
Inflation Driving Up Prices? How to Communicate a Price Increase to Customers
Rising costs can require raising your prices. How do you approach this touchy subject with your customers? Read on for some tips and tricks.
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B2C Customer Loyalty Program Ideas
Improve customer retention by instituting a loyalty program that rewards repeat behavior and big-ticket purchases.
5 Things You Should Never Say to Your Customers
Replace these phrases with positive, solution-oriented ones to improve your customer service and customer retention.
Is the Customer Always Right?
The short answer: no. Here are some situations in which the customer could be wrong, and what to do in these scenarios.
Customer Survey Tools and Success Tips
Surveys can reveal a broken process affecting the customer’s experience. Here’s how to effectively survey your customers.
How to Survey Customers: Best Practices for Small Business
There are right and wrong ways to survey your customers. Here are five steps to follow to make sure that your survey gives you the feedback you need.
6 Free or Low-Cost CRM Options for Small Business
CRM tools build relationships with leads and customers. Explore software that keeps you connected.
How to Handle Customer Refunds at Your Business
Use these tips to develop an effective customer return management process.
How Introverts Can Build Connections With Customers
Here’s how to find your strengths and use them for cultivating client relationships.
How to Communicate a Data Breach to Customers
Cyberattacks can result in viruses, data breaches, or other compromising situations. In any case of a cyberattack, you need to alert your affected customers.
How to Tell Customers an Employee Has Left Your Company
Losing an employee is tough. Telling your customers is also hard. Here are some guidelines for getting through the conversation with grace.